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10 Google+ Tools for Smarter Marketing

Date published: August 01, 2016
Last updated: August 1, 2016

70% of business brands have a presence on Google+. The platform many marketers ignore is a gold-mine for those who are leveraging it in their marketing strategy.

If you are not using Google+, you are losing traffic and customers. The +1 button on Google+ is clicked more than 5 billion times a day.

You can get your slice of those +1’s by strategically using Google+ for marketing purposes. And to make this process fast, you should use some cool Google+ tools. These tools will help you provide some detailed information about your profile and will help you build connections with other people on Google+.

But with so many marketing tools out there, it is difficult to find tools made specifically for Google+.

Below are some awesome Google+ tools for marketing that will help you grow your business and get more traffic to your website from Google+.

Circloscope

Circloscope is a simple circle management tool for Google+ that will build circles based on relevant people you should connect with.

 

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You can easily track your followers and find out how popular they are. You can also manage your Google+ pages with this tool.
One of the cool features of this tool is that you can circle people who are engaging with a post or any other profile. This makes adding people in circles easy.

You can also easily unfollow inactive people with this tool.

 

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If you’re looking for a tool that will specifically manage your Google+ account, then this is the one. The vast amount of features provided by Circloscope are awesome, and it will cater to your every need.

CircleCount

This tool gives you a detailed analysis of your Google+ profile. You can view details like your top posts, profile engagement, and profile growth history.

 

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CircleCount also allows you to view details of other profiles. You can also find communities that will help you grow your network.

It’s not as powerful as Circloscope, but it provides great profile analytics. This way you can easily track your growth on Google+.

AllMyPlus

All My Plus will give you all the statistics of your Google+ profile. It will give the most popular posts you shared, top locations and charts showing your posting behavior.

 

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Receive complete information about your Google+ profile with this tool. It’s a great tool for marketers who want to view their account statistics for free.

Recommended Users

Recommend Users lists the top users in every industry to connect with. You can find the top followed people in any industry.

This is a great tool for marketers who want to build relations with influencers and connect with them. Also, entrepreneurs who are looking for investments can use this awesome tool to find VC’s and angel investors.

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This is one of my favorite tools for finding people. With just one click you can follow and add these users to your circle.

Widget Plus

Want more followers on Google+? Add a widget to your website with Widget Plus. This tool allows you to design your own Google+ follow widget. Once you’re done designing, get the code, and add it to your website.

 

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There are many WordPress plugins that can do this job for you. But if you don’t want to clutter your website with plugins, use this tool to create your widget.

Simply Measured Google Plus Analytics

Get a detailed report of any page’s activity and performance with this tool. You can analyze your page content, engagement, and other details.

 

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It also tracks your competitors to see what they’re up to. This is one of the best tools I’ve come across for Google+ page analysis.

Friends+Me

Friends+Me is a great scheduling tool for Google+. You can find the right time and schedule your posts. It also allows you to cross-promote your post across your different social media accounts.

 

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You can invite other members to share posts. This feature is great for marketers who work with a team.

The best part of this tool is its pricing. The basic plan starts from $3/month and the team member plan costs only $6/month.

 

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You can also install the chrome extension of this tool to schedule posts.

Post Editor for Google+

This simple extension will add formatting buttons at the bottom of the box on Google+. Easily format your posts with this tool to make them look more attractive.

 

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Post Editor also allows you to add symbols to your Google+ posts.

Community Meter

Joined a ton of Google+ communities? You can get rid of the bad ones with Community Meter.

This extension will give you the statistics of each community and find the top contributors in any community.

 

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You can also find the most popular topics, activity over the last 30 days, most liked posts and number of posts every day in that community.

 

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This will help you find communities that are good for you and your business.

Replies and more for Google+

This is a time-saving extension for marketers who use Google+. With this extension, you can reply to the author directly without typing his/her name, thus, saving time.

 

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Moreover, this extension adds a drop-down menu to share the post on Facebook, Twitter, and Email.

 

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So, if you want to save a little time while using Google+, this might be the right choice for you.

You can install this extension here.

Conclusion

Social media helps marketers build brand presence. But, if a marketer spends all day formatting posts and manually searching for new connections, the ROI is less high.These tools will help you improve your presence, grow your profile and save you time.

Did I miss any tool? Share the best Google+ tool you’ve come across in the comments.

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