You don’t have to look very hard to see what the highest paying affiliate programs are, which industries earn the most, and which keywords attract the big dollars. That information is everywhere, including on Adsense itself. However, it’s not always that cut and dry and sometimes the high paying industries require you to jump through impossible loopholes and to beat unbeatable competition. That’s when a good thing stops being a good thing, and that’s why you should think twice about starting a content marketing project on any of the following subjects.
You will struggle to find keywords that pay more than the ones in this industry and I have discussed this before. This is a great industry to get involved with and I stand by my previous statements, but you have to be prepared to work hard and you need to have something that sets you apart from 99% of the other websites out there. Don’t forget, you’re competing with sites like Forbes and Bloomberg, also known as the biggest sites on the internet.
I work on freelancing sites as a writer and SEO expert and these days it seems that the only clients I meet that don’t run insurance sites are the ones that run Forex sites. It’s extremelysaturated and it’s becoming worse. Competition is therefore a big problem here and you’ll constantly be up against it, but the main issue is with the affiliates.
I help to run the BuySharesIn.com website, which is relatively big. Since that website was created just 1 year ago, we have received more offers than I can count from forex affiliate programs and all of them seem to offer between $500 and $1,000 per lead. Sounds great, right? Well, put it this way, in that year, we have seen over 275,000 targeted visitors come and go, and we have only ever had 2 leads.
We have had about 150 signups, but only two qualified as paid leads. The problem is that they only count as leads when they earn the site between $10 and $100 in commission. They earn a few cents per trade and it takes a very long time to earn that amount. There is also some deception in this industry. We worked with one affiliate who we got 60 signups for and couldn’t figure out why we weren’t earning. We didn’t read into it too much to begin with and later found out that they weren’t charging commission on any trades.
So, on the one hand they were telling us that a customer would only need to earn them $10 in commission for us to get a qualified lead, but on the other, they weren’t charging commission so that amount would never be reached.
There are similar issues with insurance affiliates; and don’t even get me started on the problems with loan affiliates.
Legal and Law
I have done a lot of work in this industry and it is one I have been heavily involved with. A few years ago I noticed that there were some high paying keywords here and so I decided to get involved. By the time I realized the issues with doing this, I was already too deep inside.
Now don’t get me wrong. I have some successful sites in this niche and I have done well. But it required a lot more time, money, and effort to be successful here than it would have done elsewhere. I know for a fact that I could have created 10 successful websites in other niches for every 1 I created here.
There are a few issues with this niche:
Adsense may pay a lot, but it’s hard to find affiliates that do the same. The problem is that you need to refer people to lawyers, and most of them work locally or regionally, and not internationally or nationally. They also tend to prefer to get their own leads and don’t offer much in the way of affiliate programs.
This industry has some of the fiercest competition I have ever encountered. There are seemingly millions of top legal sites out there, many of which are run by lawyers. They have a lot of money to throw at these sites and they tend to hire expensive SEO teams. If you’re competing with them on a budget, you’re behind before you begin.
There isn’t a lot of content to cover here. You need niche content and untouched keywords to get a site noticed, and you’ll be hard pressed to find that here. Early on I had some success writing detailed guides on obscure laws, but even that niche has been covered. Every legal site seems to have its own content team and have written about everything from obscure local laws to a complete criminal law 101 guide.
This is one that I have some personal experience in. I began as a freelance writer and still earn a lot of my money in this field. As a keen gambler and sports fan, I took on many writing jobs involving gambling and sports and after a year or two I developed friendships with people who ran sites like this. They began telling me about the issues with such sites and when I jumped onboard with one of them, I experienced them for myself.
You can earn a lot of money from a single lead in this industry and that’s key. If someone signs up with gambling site from your site and goes on to lose thousands, you will have a few hundred in your pocket. If they continue to lose, you’ll continue to earn. Sounds great, right? Well, there is a reason it’s included on this list.
The problem with these affiliates is that you only earn when your leads lose money. If they win, not only will you not earn from them, but you will lose the money in your account. Not all affiliates work like this in the gambling industry, but the majority do.
So, let’s say you have 5 big leads in your first week and those players all went on to lose $5,000 a-piece. Your share of the pot could be anywhere from $500 to $5,000, depending on the deal you have. If, however, you generate a 6th lead in the next week and that player goes on to win $30,000, then all of that money will disappear and you’ll be left with nothing.
The total usually resets after a certain time, typically a month or two, but you’re always going to be exposed to that one big win and it just takes a single jackpot win at the end of the month to erase everything you earned in the lead up. What’s more, the gambling industry is very saturated and most gamblers will get their info from sites that you just can’t compete with, such as Sky Sports and the Bleacher Report. All in all, if you get involved in this industry then you’re the one taking a gamble.