As the saying goes, it’s important find the right tool for the job. Whether it’s a snow shovel during the Po...

Regis McKenna’s visionary article “Marketing Is Everything” was published in The Harvard Business Review exactly 2...

In May 1897, Mark Twain was compelled to write a brief note telling the world he was still alive. You see, the media had...

Twitter's Magic Recs has been a part of Twitter for iPhone and Twitter for Android since late September. Some people who...

Whether you're still wearing your cap and gown and clutching a brand-new marketing degree or you have spent decades in t...

No matter how grandiose or groundbreaking your branded content is, that doesn’t necessarily mean anyone’s go...

The speed-of-information-age has allowed us to access data better than ever before and has completely programmed us to e...

The controversial sponsored stories are finally being eliminated from Facebook’s ad offerings, and users are thril...

Whether you write content for a client, blog for your personal brand, or write on the company blog, you’re constan...

Biz Stone and his entrepreneurial cohorts finally launched their much-hyped Jelly app last Tuesday. Couched in feel-good...