Optimizing For Content Discovery: 4 Mistakes to Avoid
Don't try to trick search engines into favorably ranking your site. Instead, concentrate on making your relevant content easy to find and explore.
Author
As a content strategist at HubSpot, Erik spends his days planning, writing, & designing resources for the modern marketer. Prior to joining the HubSpot crew, he was a marketing manager at the real estate tech company Placester, and a content creator for the native advertising platform Dailybreak.