Relevance contributor: Imani Mixon

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Imani Mixon is a copywriter for Ambassador. She picked up her professional writing pen around the same time that magazine features melted into snappy blog posts and amplified into podcasts. You can find her wherever the best conversations are happening, but mostly on Twitter.

Many journalists have ditched dailies, waved goodbye to weeklies, and pitched traditional pubs out of the door in favor of content marketing. The marketing industry is beginning to encourage processes and skills, such as long-form…
blurred-lines-6-tactics-marketers-can-learn-from-journalists
It All Begins With Word-of-Mouth We live in a time where one Facebook post can have the same impact as a front-page newspaper ad, and a mention from a well-followed Twitter account can produce the…
What’s Missing From Your Earned Media Strategy
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