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Relevance contributor: Laura Kloot

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Laura is a seasoned marketing writer, with over 10 years' experience writing for Israeli and multinational companies. From the Dead Sea to the diamond exchange to display vs native ads, Laura produces content that covers a kaleidoscope of subject matter. Based in Israel, she is a content writer at Outbrain, and also runs her own writing and editing business.

Native advertising is closing in on its first decade as part of the digital mix. It has merged with modern advertising so gradually and totally that we hardly even noticed! Yet, the fact is, native…
4 Ways That Native Advertising Has Evolved in Today’s Marketing Strategy
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