What Does it Take to Write a Top-Ranking 1,000-Word Article?

For years, I’ve been preaching on behalf of the shorter article … even in my [...]

You Learned Everything You Need to Know About Writing in 6th Grade

When it really comes down to it, good writing — the type of stuff people [...]

Write Like A Chameleon

Anyone who has ever been paid a dime to write understands at least one thing:It’s [...]

4 Ways To Get More Out Of Your Traffic

Your website’s traffic can be your company’s most valuable asset. Unfortunately, many companies are leaving [...]

I Say Healthcare, Google Says Health Care

One of my go-to phrases is "language is squishy."

The writer part of me loves that [...]

5 Writing Habits That Work

Back in the day when I was a rookie newspaper reporter, I worked for an [...]

Where Did My Apostrophe Go? Don’t Worry About It

Every once in a while, navigating the world of SEO seems like a scene out [...]

MozCon 2011: a Sleepless Seattle Experience for Top SEOs

What happens when you bring together 400-500 of the search industry’s elite?We found out during [...]

Blogs: How to Keep ’em Coming Back for the Long Haul

Writing a blog is a lot like exercising. You know it’s good for you. You [...]

Google Realtime Search, Wonder Wheel Dropped In First “Makeover”

Over the last few weeks, Google has released a number of big updates. Most notably [...]