Content is King: It seems that phrase, attributed to a Bill Gates article circa 1996, will never expire. It is the most ...
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Searching for Success in SEO Measurements
Chris Carrel is a Senior Software Engineer at Angie's List. With over 15 years of experience, he has spent the last two ...
Google Indexing Embedded Facebook and How It Affects You
For those of you who haven't heard, Matt Cutts has stated that Google is now capable of indexing embedded Facebook comme...
Take Your Blog to the Next Level: Think Like a Journalist
My first encounter with a journalist didn’t quite live up to my expectations. Instead of sharing stories about the...
What You Don’t Communicate to Your Clients Can Cost You
The recent Netflix fiasco should give business owners — both large and small —a powerful case study in the n...
How to Write Content that Inspires
At Angie’s List, creating good content means promoting action—promote consumer awareness, good hiring practi...
Trust in Me, Just in Me – Google Trusted Stores
On October 3rd, Google launched their newest e-commerce targeted project, Google Trusted Stores. The goal of the Google ...
Good Press = Good SEO
We have heard many times that any press is good press, but let’s be honest with ourselves—bad press does not...
What Does it Take to Write a Top-Ranking 1,000-Word Article?
For years, I’ve been preaching on behalf of the shorter article … even in my print days. In a world domina...
You Learned Everything You Need to Know About Writing in 6th Grade
When it really comes down to it, good writing — the type of stuff people will actually bother to read — is b...