Brain+Trust Insights, Tech Trends, and Optimization: A Q&A with Christopher Penn

optimization

Introduction

Christopher Penn is the co-founder of Brain+Trust Insights and an award-winning authority on digital marketing, optimization, and marketing technology. A recognized thought leader, author, and speaker, Penn has shaped four key fields in the marketing industry: Google Analytics adoption, data-driven marketing and PR, modern email marketing, and artificial intelligence/machine learning in marketing.

Known for his high-octane, here’s how his expertise benefits companies such as Citrix Systems, McDonald’s, GoDaddy, McKesson, Toyota, and many others.

Penn is a highly-sought keynote speaker and has delivered presentations at countless events and companies. He is an IBM Champion in Watson Analytics, co-founder of the groundbreaking PodCamp Conference, and co-host of the Marketing Over Coffee marketing podcast.

A few weeks ago, we sent Penn some of our burning questions related to content marketing trends, the future of Facebook marketing, content optimization, and other hot industry topics. He was gracious enough to share his expert insights with us in video form and we’re sharing them with you today.

Check out the three parter below and share your thoughts in the comments.

Part One – Meet and Greet

In the first portion of this three part interview with Brain+Trust Insight’s Christopher Penn, the co-founder discusses his marketing qualifications. Watch the interview here to learn more about his background within the industry.

Part Two – Marketing Trends

In the second portion of our interview with Penn, he focuses on current and upcoming market trends. You may be surprised by the trends he identifies and how they could impact your business.

Part Three – Tips, Tricks, and Tactics

Finally, in the third section of the video interview, Christopher Penn shares his industry optimization tips and tricks. He uses his knowledge of the industry to provide tactics and strategy that is beneficial for businesses of any size.

Continue the conversation in the comments below and let us know who you want to see interviewed next!

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