Content Promotion

Simple. You distract them. With cleverly crafted words. Or images. Or both. The $500 jar of anti-wrinkle cream that will restore their youthful good looks or the 2 carat diamond ring that promises eternal love.…
Content Marketing: The Next Best Thing To Non-Marketing
  • 245
  • 07/30
  • Neema Kapoor
The concept of ‘frugal living’ has fast become a major trend. Today, we’re instinctively switching off lights at night, turning off water when not in use, and recycling old products. It’s an idea that is…
Recycling: It’s Not Just for Paper and Plastic, Try it With Ads and Content too
  • 184
  • 07/26
  • Anita Sambol
The internet has revolutionized the means through which information is shared. The way we work influences the way we share, and with the internet’s existence we now work more efficiently than ever. The idea of…
3 Ways to Get Your Content Promotion Strategy Off the Ground Faster
  • 215
  • 07/19
  • Kim Burmester
You don’t have to spend long in the content marketing ecosphere before you come across an article saying “content marketing is dead!” As a content creator, this upsets me. It upsets me because, for one,…
“Stop Doing Content Marketing!” Who’s Saying It And Are They Right?
  • 222
  • 07/18
  • Charlie Hodson
You’ve created an awesome article, but your traffic and conversions are still poor. Why is this so? It’s probably the way you promote it online. If you still believe that it’s enough to post a…
6 Tips for Planning an Online Content Promotion Campaign
  • 204
  • 07/17
  • Nate Vickery
This chapter is so important that part of me wants to include a link to this as a footnote on every page. Remember when we talked about treating our faceless mass of customers like actual…
Value Upfront. Every time. As Long As It Takes!
  • 288
  • 07/13
  • Neema Kapoor
As a business, one thing that you absolutely need is a content marketing plan. For larger businesses, this is usually done by a team of marketers but if you run a smaller business, you may…
5 Common Barriers to Implementing a Content Marketing Plan
  • 275
  • 07/05
  • Annabelle Short
So, you’ve created a new SaaS, or software as a service, platform and now you’re looking to promote it to business leaders and/or consumers. Breaking into any industry can be difficult, especially when no one…
5 Content Marketing Considerations for SaaS Companies
  • 124
  • 06/29
  • Steven Briggs
Agile developed in response to a fast marketplace where customer requirements, and the marketplace itself, were changing so rapidly that it became important to work in “sprints” — as opposed to the “marathons” many are used…
What is Hotter than Content Marketing? Yes, it’s Agile Content Marketing
  • 532
  • 06/27
  • Neema Kapoor
The number of businesses investing in content marketing is constantly rising. According to the 2018 Content Marketing Institute’s research, 91% of small businesses are using content marketing, while 54% of nonusers are planning to invest…
What Content KPIs to Track on your Website after GDPR Introduction
  • 190
  • 06/25
  • Nate Vickery
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