A New Way to Optimize Reach Youtube is expanding options for advertisers by introducing new ‘TrueView for Reach’ ad ...
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5 Pitfalls to Avoid While Building Your Content Marketing Strategy
Content marketing is an effective strategy for building a strong online presence. In fact, it is cost-effective too. As ...
How to Accelerate Your Content Marketing Success with Guest Blogging
The strategy sounds strange… You have a big idea and pour yourself into researching and writing an article about it to...
Content Management Systems Explained
A CMS(Content Management System) is a software or a set of related programs which facilitate generating, organizing, pub...
A Poorly-Crafted Headline Can Cost You A Fortune!
I am sure you must have happened to stumble upon plenty of headlines each day but how many of them are interesting enoug...
How to Create a Killer Landing Page Using Psychology
So many marketers believe that the perfect landing page comes as a result of consistent A/B testing. Landing page defin...
Tapping Into the Psychology of Listicles
Everywhere you look online, there are listicles. Short listicles, long listicles, helpful listicles, boring listicles…...
Shrinking Content Budgets Drive the Need for Content Intelligence
We’re beginning to see some poignant trends in our industry. It seems brands are reducing their content marketing budg...
Behind The Storytelling Edge: An Interview with Contently’s Joe Lazauskas
Introduction Joe Lazauskas is a world renowned author, keynote speaker, journalist, native advertising expert and the Ch...
How to Keep Your Brand at the Focus of Your Content Marketing Strategy
Keep up with a content marketing strategy can seem almost overwhelming at times. Not only do you have to make sure conte...