SEO trends change every passing year. 2017, for example, was all about authority profiles and indexed age. 2018 focused ...
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How to Make Your Content ADA Accessible
Is your content accessible to all users? According to the U.S Census Bureau, 1 in 5 adults are considered to be disabled...
7 Great Content Marketing Strategies That Can Double ROI in 2020
With the new year knocking at the door, there couldn’t be a better time to double-check your content marketing strateg...
Is Gated Better Than Ungated? The Never-Ending Content Debate
Every marketer wants to have unique content that can help them grab eyeballs and make their audience come back for more....
Why Your Content Should Be Careful About Offering Too Much Choice
The internet offers incredible freedom, placing a vast library of information and entertainment at my fingertips — yet...
A To Z Of Creating A Content Strategy
Why do you need a content strategy? For many, visualizing and executing the logical steps of any operation comes in-tuit...
Copywriting vs Content Writing: Same or Different?
You’ve probably heard the terms of copywriting and content writing. But, are they the same or are there some diffe...
6 Essential Tips For Keeping Your Content Relevant (And Ranking)
SEO isn’t something you do once and forget about. It’s a perpetual priority, and there are two major reasons for thi...
How to Boost Your Content Strategy with Data
Most businesses know they need a content marketing strategy. They know it involves blogging, posting to social media, an...
How To Use Content Marketing in Educational Sphere?
Digital content has turned into the most powerful marketing tool of the 21st century because it helps people and organiz...