Digital Marketing

It may seem counterintuitive, but mobile-influenced searches often start before a customer ever leaves their home or business. These searches are performed with specific goals and clear intent–e.g., intent to purchase, to visit, to get…
What Motivates Consumers To “Know Before They Go”
  • 177
  • 09/26
  • Ryan Gould
Promo by Slidely, a digital video solution trusted by Disney, Bose, Hilton, Century 21, and several other high profile clients, released a new survey yesterday that reveals some interesting consumer behaviors. The survey, dubbed the…
New Report Shows Consumers Prefer to Watch Video Content on Facebook vs. Youtube (Analysis)
  • 208
  • 08/10
  • Genevieve Dietz
Digital marketing is a vital aspect of your business. Nowadays, you cannot establish a trustworthy reputation without a consistent online presence and appealing content. While large corporations can easily allocate the budget to employ experts…
Las Vegas Nevada SEO Digital Marketing Consulting: 5 Questions to Ask Before Hiring
Digital marketing can be a complex business, especially when it comes to advertising. Convoluted processes, a lack of transparency, numerous intermediaries between advertisers and consumers, and advertising fraud all combine to make marketing an expensive…
Top Digital Marketing Certifications that will skyrocket your Digital Marketing Career
  • 223
  • 06/26
  • Maria Weinberger
New technologies have contributed to the rapid evolution of digital marketing over the past few years. The transformation hasn’t been completed yet and new trends will continue shaking things up in the future. When asked…
Digital Marketing in the Age of Virtual and Augmented Reality
  • 588
  • 06/12
  • Maria Weinberger
Snap and Pinterest May Participate Apple is looking to venture into the crowded digital ad space by creating a network that would place ads across various apps. The tech giant has reportedly met with companies,…
  • 63
  • 06/04
  • Genevieve Dietz
Dove Enters the VR Space Dove is formally unveiling its Real Beauty Productions anti-bullying film “An Hour With Her” in the form of a scannable, peelable VR magazine cover. The film, directed by Debbie Allen…
Dove, Entertainment Weekly Join Forces on VR Enabled Magazine Cover
  • 114
  • 05/18
  • Genevieve Dietz
Pinterest is often the underdog when considering a solid social media marketing strategy. But maybe that’s a good thing. At the end of the day, Pinterest is a search engine, not another social media platform.…
  • 76
  • 05/18
  • Jessica Dowches-Wheeler
There is no such word like constant when it comes to technology advancement and digital marketing skills. Neither industry nor any digital marketer can survive without keeping up-to-date knowledge of the latest digital marketing trends…
Top Digital Marketing Certifications that will skyrocket your Digital Marketing Career
Deadpool 2 is One of the First Ads to Launch Snapchat’s 6 second unskippable commercial-like ads, announced last month, have started popping up in the middle of Discover shows produced by companies like Buzzfeed, Disney,…
Top Digital Marketing Certifications that will skyrocket your Digital Marketing Career
  • 70
  • 05/16
  • Genevieve Dietz
Amazon Poses a Potential Threat to Revenue Stream Giants Amazon is planning on disrupting the digital ad market in a major way by introducing a new digital ad display for marketplace sellers. Per a report…
Amazon Tests Ad Retargeting Tool
  • 154
  • 05/15
  • Genevieve Dietz
Modern media and marketing solutions giant Gannett Co., Inc. announced today that they would be acquiring WordStream, a cloud-based software-as-a-service provider. This team-up is a direct representation of Gannett’s desires to bring more tech, data,…
Gannett Teams Up with Digital Marketing Software Company WordStream, Inc.
  • 110
  • 05/10
  • Genevieve Dietz
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