Content Curation

Incorporating the best practices of SEO when developing your website is an investment that will pay for itself many times over. A basic awareness of how a page ranks will insure your content is being crawled and indexed by search engines. By…

Proofreading is an essential part of the process of writing a text. You can write a really good manuscript, but if you make a lot of mistakes or dismiss the importance of proofreading, all your efforts will be meaningless, and you’ll end up looking for…

Words are powerful, and if used in the right way, they can get anyone up the ladder of success. Living in a world of high competition, where everyone is competing to outnumber the other, the use of words at the right time and place is crucial. Most…

The expression ‘Content is king’ is a very well-used one. It is trotted out time and again, usually by content owners or producers looking to close a deal of some sort. They are right of course, it is the element at the top of the digital food chain as…

Recently one of my posts on the difference between translation and localization received a comment, which gave me the idea about writing this dedicated post. One of my readers had some doubts about whether he should invest in translating his blog posts in…

Guest blogging is increasingly popular, and there are good reasons for this. Getting your blog post featured on a popular site will provide you substantial exposure and increased traffic to your website. You may also improve domain authority, bolster your…

If there is one debate that keeps resurfacing in the web content and SEO space, it has to be the million-dollar question, “what is the perfect content length?” While a few SEO gurus insist that long posts will boost your website rankings, it should be…

Across industries, the rise of two strategies have completely changed the way that organizations conduct their marketing initiatives: Content marketing and personalization. These two aspects of marketing tend to go hand-in-hand, and enable brands to…

Running a business can be tough these days, as all businesses have a lot of competition to stand up to. While this can be a challenge, it is also important to remember that there are methods you can use if you want to make your business stand out and…

Although video gets all of the attention, there is still a huge market for copywriting for a reason. Copywriting sells merchandise. It does this through connecting with human visitors directly and through SEO that builds visibility online. Connecting…

Content writing is its own special beast in the subcategories of general writing. Being a good writer in and of itself doesn’t actually mean you’ll be able to write good content, as there’s more to it than good prose and proper grammar. It’s not even…

Content writing is more of practice than talent- As such you have to improve on your writing if you want the best content for your readers.  You can also check proficient content on websites like ThesisHelpers. No one can also claim perfection in the…

If you have been in the digital marketing industry long enough, there is a good chance you have heard some people say something like, ‘keep your content short and bite size. With the increasing distractions online, the average attention of internet users…

When someone visits your website, what do you have to keep them busy and engage them as they navigate through it? When it comes to issues like these, first impression matters and determine whether they will stay on your site or leave immediately. One…

Ask any professional copywriter, and they will all agree that the headline is arguably the most critical component in virtually all advertisements. Not only is it the element that hooks the attention of the reader, but it is also basically that which…

There is no disputing the fact that content curation in the most effective manner can maximize your SEO benefits. Before we move into the relation between the two, let’s check out what content curation is all about. What is the meaning of content…

David Ogilvy once said, “I don’t know the rules of grammar … If you’re trying to persuade people to do something, or buy something, it seems to me you should use their language, the language they use every day, the language in which they think. We try to…

I am in love with content marketing because it helps to generate 3X more leads as compared to outbound marketing and the best part is, it costs 62% less. There is no doubt that content marketing is one of the best ways to generate leads for your…