Executive's Corner

Given enough words, most of us can either hang or redeem ourselves quite admirably. But rare is the ability to distill insights into a visual context. And outline them in a single frame. I didn’t…
Marketing Genius, Creative Intellectual or Maverick Philosopher? An Interview with Tom Fishburne of Marketoonist
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  • 08/17
  • Neema Kapoorhttps://www.relevance.com/wp-content/uploads/2018/06/Neema.jpg
Introduction Elijah Masek-Kelly is the Founder and Managing Director of Powerful Outreach, a specialized PR Outreach Service, and Powerful Writing, a content marketing service that combines the power of SEO and PR to amplify content.…
Powerful Outreach, Content Trends, and Learning How to Jump In: A Conversation with Elijah Masek-Kelly
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  • 06/26
  • Team Relevancehttps://www.relevance.com/wp-content/uploads/2018/11/Team-Relevance.png
While it is yet to be seen whether the ruling holds or in what form and where it will finally unfold, the pro and con debate brings up interesting questions as regards  “Internet Equality”,  a…
Net neutrality
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  • 06/22
  • Neema Kapoorhttps://www.relevance.com/wp-content/uploads/2018/06/Neema.jpg
Introduction As content marketers, we are all more or less familiar with the term ‘content disruptors’. In short, content disruptors have, for better or for worse, turned traditional content conventions on their head. Trends and…
25 Content Marketing Thought Leaders You Should be Paying Attention To
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  • 04/20
  • Genevieve Dietzhttps://www.relevance.com/wp-content/uploads/2018/03/f5cb36bfc20bf6a0397f57b3e20d61b9.jpeg
Marketing is very likely one of the most misunderstood topics in all of business. What exactly do marketers do? Do they promote a product or service? Do they advertise it? Make deals with customers? Sell…
How The Marketing Team Gives The Business Its ROI?
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  • 04/16
  • Helen Cartwrighthttps://www.relevance.com/wp-content/uploads/2018/05/Helen-Cartwright.jpeg
In this strong US economy, employee acquisition and retention have become some of the biggest challenges for small businesses and major companies alike. According to one survey, 23% of senior managers believed they need to…
Marketing Tactics for Attracting and Retaining Talent
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  • 04/16
  • Kristopher B. Joneshttps://www.relevance.com/wp-content/uploads/2017/07/KJ9-150x150.jpg
Business branding is a proficient tool which brings considerable benefits in business, and according to time, it brings more and more success. Every business owner aims to own more money and business success, and it…
The Right Way to Build Your Brand to Make Your Business Successful
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  • 04/13
  • Isabella Rossellinihttps://www.relevance.com/wp-content/uploads/2017/08/isabella-150x150.jpg
The key towards owning a successful business is having a great idea that’s fresh and exciting, but also working as hard as you can to turn that idea into reality. If you managed to do…
Best Way to Spend a $5000 Marketing Budget  When You’re Just Starting Out
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  • 04/12
  • Philip Piletichttps://www.relevance.com/wp-content/uploads/2017/07/Philip-Piletic-150x150.jpg
Introduction Ed Breault heads the global marketing team for Aprimo, a marketing software company that provides enterprise scale Marketing Operations solutions that deliver performance-driven campaigns across the marketing value chain. For 13 years, he has…
Aprimo, Idea Lab, and Marketing Disruptors: An Interview with Ed Breault
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  • 04/09
  • Team Relevancehttps://www.relevance.com/wp-content/uploads/2018/11/Team-Relevance.png
The internet is the greatest problem solver in all of human history. While that might sound hyperbolic at first blush, consider the true depth of the internet. With a search engine at your disposal you…
3 Ways to Build a Solutions-Based Website
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  • 04/05
  • Chans Weberhttps://www.relevance.com/wp-content/uploads/2018/05/Chansb.jpeg
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