Marketing

Design an Outstanding Business Image: 5 Tips for Getting Started

As an entrepreneur, one of your goals from the inception of any new product or service should be to design…

May 10, 2021

Mobile App Launch Strategy: Effective Tactics in a Crowded Marketplace

It's no small thing to put together an effective mobile app launch strategy. From early on in your app’s development…

May 7, 2021

Influencer Marketing Tips to Promote Positive Brand Awareness

Today's businesses need to take to heart a few simple influencer marketing tips to stay relevant now and in the…

May 7, 2021

Instagram IGTV Strategy: 7 Tips for Jumpstarting Your Brand

Ever since its launch a few years ago, Instagram IGTV has instantly become a platform of choice for brands to…

May 5, 2021

Visual Identity for Startups: An Overview of Costs

Creating a visual identity for startups can feel like an unwanted expense that shows up at the wrong time. As…

May 4, 2021

Well-Designed Ads: A Beginner’s Guide to Conversion

It’s difficult to imagine marketing activity without advertising. Advertising moves businesses forward and increases sales. One proven way to make…

April 26, 2021

Email Marketing: Improve Your Open Rates By Picking the Right Time

Personalization in email marketing and outreach has been a popular trend for long enough that you don’t need me to…

May 17, 2021

Growth Hacking Made Simple: A Definitive Guide

Growth hacking is famously used by business-to-consumer (B2C) companies and startups as a way to increase lead generation—and eventual sales…

April 13, 2021

Latin America as the Next Great American Market: The Language Industry Standard in Global Marketing

If you want to pick up your geography lessons again, here we go: the Americas is made up of two…

April 1, 2021

A Brief Overview: Owned, Earned, and Paid Media

If you’re new to the marketing industry, you may have heard a few terms that you don’t know, like owned,…

March 16, 2021