Email Marketing

You invest your time to create a beautiful email campaign and hit the send button. Hope for the best. But when you check your stats… Crickets. No one opened and read your emails. You think,…
How to Make Subscribers to Open, Click, and Read Your Emails
  • 301
  • 12/05
  • Pawan Kumar
In today’s omnichannel, multiple-device-driven world, combining marketing strategies offers businesses a way to increase return-on-investment (ROI) by leveraging the positives of each channel to offset inconsistencies. Tightening your focus on your audience’s wants and needs…
How to Combine Email and Content Marketing for Increased Success
  • 853
  • 11/21
  • Jericho Gonzales
Many of us relate to a commercial which might have aired years ago because it was a story that we felt we were a part of. It is a fact that when a person listens…
How to Use the Art of Storytelling In Email Marketing
  • 218
  • 10/04
  • Pawan Kumar
Writing follow-up correspondence is a tricky thing to do on a daily basis. For one, you always have to know who you are talking to and what the topic of the conversation is. It can…
Common Email Mistakes That Are Ruining Your Follow-Up
  • 238
  • 08/27
  • Kristin Savage
Influencer marketing is very effective at providing you sales ROI, up to 11% higher than traditional marketing, says TapInfluence. It will most likely provide much higher ROI if it’s a small company. The above TapInfluence…
10 Tips for Creating an Effective Influencer Outreach Email Campaigns
  • 176
  • 08/17
  • Ana Farr
Using email to market a live event is a smart idea. According to studies, email marketing is still extremely effective, even when used to target Millennials. Are you promoting an event? If so, you should…
How to Take Advantage of Email for Occasion Marketing
  • 84
  • 07/02
  • Rae Steinbach
Email marketing comes with a world of potential. It’s inexpensive, easy to segment and instantly reaches hundreds, if not tens of thousands of individuals with just a few clicks. Store owners have been using email…
E-Commerce Email Marketing Design Tips To Increase Sales
  • 194
  • 06/29
  • Mike Giannulis
Successful B2C and B2B marketing hinges on effective communication. When it comes to B2B communication, email pitches are important means of reaching out to potential leads. But you need to be precise in how you…
Top 10 Email Pitch Mistakes Hated by Marketers Worldwide
  • 210
  • 06/21
  • Catalin
Email marketing that’s content-driven works better than emails that are sales-driven. This is something that content marketers understand. As much as 93% of marketers use email for content distribution and some 80% of content marketers…
4 Email Marketing Tips for Content Marketers
  • 376
  • 05/28
  • Jyoti Agrawal
With the ever-increasing popularity of social media, it seems that a lot of marketers have assumed that email marketing is a thing of the past and have shifted their focus on social media marketing. While…
5 Email Marketing Mistakes that are Holding You Back
  • 142
  • 04/17
  • Alisa Bagrii
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