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5 Steps to Planning Website Content

When building a website, there is a lot of attention paid to themes and other elements making the user experience simple and fun. However, one thing that stymies many site creators is planning content. For some site creators, there is an initial flood of…

Emoji Phenomenon: a New Wave in SEO Ocean

Did you know that emojis are used in SEO campaigns by many companies in the world? It may surprise you, but these cute little characters are more powerful and versatile than you think when it comes to helping you rank better in search engines. In this…

The Ideal SEO Content Length

If you have been in the digital marketing industry long enough, there is a good chance you have heard some people say something like, ‘keep your content short and bite size. With the increasing distractions online, the average attention of internet users…

A Guide to Effective Lead Generation

Lead generation describes the promotion method of stimulating and capturing interest in a product or service for the aim of developing a sales pipeline. The lead generation specialists say that the enormous rise in the usage of internet and social media…