In 2018, the 4th Annual Content Market Conference is returning to the Boston Waterfront Westin. This year, the conference theme will focus on the art of content creation and the science of marketing performance. Having sold out 2017’s conference, CMC chair Byron White and the rest of the CMC team are taking steps to build upon last year’s successes by bringing back more influencer favorites, engaging keynote speakers, and the latest in content marketing hacks, tactics, and techniques.

1. Conference Location and Dates:

May 2-4, 2018: Waterfront Westin Boston

2. What to Expect:

So far, the creative minds behind the CMC don’t seem to be holding back in their quest to reinvent their marketing conference. Not only will the 2018 conference be packed with 20 keynotes and 30+ session speakers , the CMC will be fighting against marketing conference norms by bringing back the Comedy Marketing Conference on May 2nd. This one day only, show within a show, will bring the industry’s best comedians, marketers, and marketing-comedians together to bridge the gap between marketing and humor.

2017’s keynote comedy speakers included Late Night with Seth Meyers writer and performer Aparna Nancherla, and world renowned author and content marketing influencer Ann Handley. In 2018, many more speakers will storm the Boston Waterfront Westin stage to put their own comedic spin on content creation and promotion. This intersection of comedy and marketing will make the CMC a wholly unique content marketing experience and marketers and comedy fans alike are sure to come in droves.

On May 3rd, you can enjoy Boston’s best flavors and expertly crafted cocktails at the Art and Science Reception and on May 4th, the CMC will be recognizing 2017’s best content marketing influencers and tools at the closing Superhero Reception. For this special event they invite all attendees to suit up in their best superhero garb or make use of the free costumes provided by sponsors.

2018’s speakers have yet to be announced but there’s no doubt we can expect to see a full list of influencer favorites. For all updates on programming, workshops, hotel rooms, and guest announcements you can check out the CMC here:

3. Registration:

To register for the conference you can visit the 2018 CMC page here and if you register before 12/31/17, you can access the video recordings of all 2017 sessions, along with access to the CMC decks. This event won’t be one to miss!


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