Kaylee, Author at Relevance https://www.relevance.com/author/kaylee/ Award-winning Marketing Agency Fri, 05 Dec 2025 07:25:03 +0000 en-US hourly 1 https://wordpress.org/?v=7.1 https://www.relevance.com/wp-content/uploads/2025/12/cropped-relevance_favicon_transparent_new-32x32.png Kaylee, Author at Relevance https://www.relevance.com/author/kaylee/ 32 32 Live-Streaming for Business- How, When, and Why You Should Use It https://www.relevance.com/live-streaming-for-business-how-when-and-why-you-should-use-it/ https://www.relevance.com/live-streaming-for-business-how-when-and-why-you-should-use-it/#respond Thu, 14 Sep 2017 14:01:32 +0000 https://www.relevance.com/?p=47267 Just a few years ago, the thought of a business sharing anything instantaneously was not anything someone in sales or marketing would have considered. But the sharing-focused nature of the internet and of social media has changed the way that every business, whether they’re selling a product or a service, approaches interactions with current and…

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]]> Just a few years ago, the thought of a business sharing anything instantaneously was not anything someone in sales or marketing would have considered. But the sharing-focused nature of the internet and of social media has changed the way that every business, whether they’re selling a product or a service, approaches interactions with current and potential community members. That’s why live-streaming has gained in popularity, and why many business people are discovering the creative ways they can use it to enhance their end game.

Trust is an oft-used word that people use to describe why they like a company—they trust their product or service. And the trust that you can establish by live-streaming an activity or an event can be impossible to quantify. It makes you real and approachable, and gives a human face to what can often be a faceless company.

Why else is live-streaming a useful tool? This graphic explains it.Live-Streaming for Business: How, When, and Why You Should Use It

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