Paid Media

Odds are that your company already has a team of people focusing on delivering effective, up to date marketing campaigns, to your client base and potential future clients. However, just how much do you actually…
Why Every Company Needs Media Monitoring
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  • 06/13
  • Nika Goddardhttps://www.relevance.com/wp-content/uploads/2018/06/nika-150x150.jpg
One of the primary goals for many bloggers everywhere is making money even as they sleep. This is how you’ll probably imagine it works. You start your blog, get a few readers and offer them…
Become a Superstar: The Ultimate Cheat Sheet to Affiliate Marketing
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  • 06/08
  • Ashley Lipmanhttps://www.relevance.com/wp-content/uploads/2018/06/Ashley-150x150.jpeg
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“Branded Content Matching” Makes it Easy for Brands and Social Media Creators to Team Up Facebook is tapping into the growing popularity of influencer marketing by testing a new tool that will match marketers with…
Facebook Tests Search Engine for Influencer Marketing
Marketing is extraordinarily important. You have to spend money to make money, but you want to be sure that what you’re spending is proportional to what you’re making. Businesses of varying sizes will be working…
Amazon Tests Ad Retargeting Tool
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  • 06/05
  • Lily Kaligianhttps://www.relevance.com/wp-content/uploads/2018/06/Lily-Kaligian-150x150.jpg
The age of AI is here. Although the phenomenon has been in existence for some time, radical technological advancements in the past few years have pushed AI to a whole new level. The growth is…
Harnessing the Power of Paid-Media by Artificial Intelligence Integration
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  • 05/30
  • Rahul Sainihttps://www.relevance.com/wp-content/uploads/2018/05/Rahul-Saini.jpeg
There comes a time when your agency will hit a wall. That wall can come in different forms: lack of personnel, difficulty in executing tasks beyond your expertise, and monthly revenue that seems to have…
Why White Label SEO and How It Helps Your Agency Grow
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  • 05/25
  • Itamar Gerohttps://www.relevance.com/wp-content/uploads/2018/05/Itamar-Gero.jpeg
It’s clearer than ever that brand marketers that win in 2018 and beyond will do so by creating stellar video content. When you get a handle on how to get started, set goals and execute…
Four Vital Baby Steps To Building Your YouTube Brand
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  • 05/24
  • Lerone Grahamhttps://www.relevance.com/wp-content/uploads/2018/05/Lerone-Graham.jpeg
Content is king in digital marketing, with written words still ruling today. But a content marketing trend has become so mainstream it’s hard to ignore its value: visual content. No wonder Facebook and YouTube are…
Visual Content Marketing: Why It Matters and How It Differs from Content Writing
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  • 05/24
  • Aby Nicole Leaguehttps://www.relevance.com/wp-content/uploads/2018/05/Aby-Nicole-League.jpeg
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Amazon Poses a Potential Threat to Revenue Stream Giants Amazon is planning on disrupting the digital ad market in a major way by introducing a new digital ad display for marketplace sellers. Per a report…
Amazon Tests Ad Retargeting Tool
There are two traps most companies fall into when it comes to SEO; failure to set a clear strategy and not setting a budget. If you ever make these mistakes, prepare to waste time and…
Amazon Tests Ad Retargeting Tool
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  • 05/23
  • Catherine Parkhttps://www.relevance.com/wp-content/uploads/2018/05/catherinepark-150x150.jpg
Introduction In the age of modern technology, people are consuming content continuously, be it from their smartphones, their laptop or their television, etc. The volume of content they’re consuming has increased significantly, thus it is…
Top 5 Content Management Tools You Should Use in 2018 and Beyond
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  • 05/18
  • Martin Sumichrasthttps://www.relevance.com/wp-content/uploads/2018/05/Martin-Sumichrast.png
It’s only a tweet. There’s no harm done. It’s just banter. That’s not how Mauricio Pochettino saw it. Or, indeed, Harry Kane. When the official Twitter account of the Football Association sent a tweet lightly…
Why Brands Have To Manage Follower Expectations On Social Media
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  • 05/16
  • Jayce Redfordhttps://www.relevance.com/wp-content/uploads/2018/05/Jayce-Redford.jpeg
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