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Content Strategy

Setting goals is the first step in turning the invisible to the visible. – Tony Robbins One of the most important reasons any brand creates content is to become visible. As Tony Robbins says, setting…
5 Important Goals for Your Content Strategy
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  • 04/23
  • Eva Websterhttps://secure.gravatar.com/avatar/6dbf63c77e4ba06b1ee489d9e1d343de?s=96&d=mm&r=g
Fluff and generic stuff in a training program are sure-shot ways to turn off managers. It is not easy to create a Management Training Program. By the time people reach the managerial positions, they acquire…
How to Write Perfect Content for Management Training
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  • Aditya Shttps://secure.gravatar.com/avatar/a55f38374ed60124c3114af794e3383b?s=96&d=mm&r=g
LinkedIn Embraces Visual Communication Networking is about to get more expressive. In a recent blog post written by Arpit Dhariwal, the professional platform announced that they have partnered up with video-clip search engine Tenor to…
LinkedIn Adds GIFs to Messaging
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  • Relevance News Deskhttps://secure.gravatar.com/avatar/ec24a246160384e21913eca9f702e4dc?s=96&d=mm&r=g
There are many different reasons to start a company blog, including the fact that it helps you stand out from the competition. With a blog, you can focus on the topics most important to you…
Why Should My Company Have a Blog?
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  • Lexie Luhttps://secure.gravatar.com/avatar/64bf8f264b02c31de782242171a5e180?s=96&d=mm&r=g
Creating shareable and exciting content is essential for those who desire to draw as many readers to their blog as possible. And, despite the amount of enthusiasm you might have, producing unique and engaging content…
10 Easy Ways to Generate Content for  New Blog
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  • 04/09
  • David Trouncehttps://secure.gravatar.com/avatar/299bfe9866710da2e7c5aaa704bf1c37?s=96&d=mm&r=g
In 1996, Microsoft’s Bill Gates published an article containing his predictions regarding the future of the internet. In it, he declared that “Content is where I expect much of the real money will be made…
4 Mistakes to Avoid in Content Marketing Strategies
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  • Andrej Kovacevichttps://secure.gravatar.com/avatar/1277b57d4bfda78832520d5f92e05917?s=96&d=mm&r=g
A New Way to Optimize Reach Youtube is expanding options for advertisers by introducing new ‘TrueView for Reach’ ad units. The new ad unit will ensure that advertisers only pay for video ads if they…
Youtube Launches Shorter, Skippable Ad Units
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  • Genevieve Dietzhttps://secure.gravatar.com/avatar/f5cb36bfc20bf6a0397f57b3e20d61b9?s=96&d=mm&r=g
Content marketing is an effective strategy for building a strong online presence. In fact, it is cost-effective too. As per Demand Metric, content marketing costs 62% less than outbound and generates 3x the leads. With…
5 Pitfalls to Avoid While Building Your Content Marketing Strategy
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  • Sahil Kakkarhttps://secure.gravatar.com/avatar/a0ee4155fb8e7584058e63a92a9d0011?s=96&d=mm&r=g
A CMS(Content Management System) is a software or a set of related programs which facilitate generating, organizing, publishing, and editing digital content. They are generally used for web content management(WCM) and enterprise content management(ECM). An…
Content Management Systems Explained
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  • Savaram Ravindrahttps://secure.gravatar.com/avatar/e24a6e98a939dacd8ddc57895eaac86e?s=96&d=mm&r=g
Body I am sure you must have happened to stumble upon plenty of headlines each day but how many of them are interesting enough to make you read the entire write up? Very few, I…
A Poorly-Crafted Headline Can Cost You A Fortune!
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  • Jaymin Vyashttps://secure.gravatar.com/avatar/6ab01c9a755c2f3d6783a309010a8979?s=96&d=mm&r=g
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