Relevance contributor: Dawn Papandrea

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Dawn Papandrea is a writer & editor with more than 15 years of experience. Her writing credits include Amex OPENForum, NewsCred, The Content Strategist, and many more.

Eddy Moretti, Chief Creative Officer of VICE, explains how the bad boy of media has managed to maintain & engage its young demographic despite rapid growth.
Eddy Moretti, Chief Creative Officer of VICE
The truth is, there is no definitive or universally accepted way to measure the value of content… yet. But we’re getting closer.
How Do You Measure Content Marketing's Value?
If content lives on the Internet but no one sees it, does it really exist? Without distribution even the most creative content might not ever be discovered.
How to Build a Perfect Content Distribution Strategy
In categories where product specs are a critical part of the part of the decision making process, branded content is helping consumers make decisions.
Content Influences Consumer Decisions More Than Ever
If you’ve ever been with a company and experienced push back from the higher ups or sales when you’ve tried to implement a content marketing plan, you know that it’s a tremendous obstacle to overcome. But…
How to Create A Culture Of Content Marketing From The Top Down
A new app exclusively for the famous, verified, and heavily-followed encourages celebrities to interact with their fans more often through Facebook.
Facebook Introduces Influencers and
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