Outbound campaigns built on signals,
not spray-and-pray.
We turn AI-powered intent data into qualified meetings with the exact accounts your sales team is built to close. No bloated lists. No deliverability roulette. Just pipeline.
Live intent signals
Pipeline generated · last 30 days
Targeting precision
Cold outbound is broken.
Open rates are collapsing. Inboxes are filtering. Your reps are burning hours on accounts that were never going to buy. And every "AI-personalized" email tool is making the noise worse.
Lists that lie
Generic data providers serve up the same stale contacts to your competitors. The "ICP" is a guess. The intent is fictional.
Inboxes that block
One bad sequence and your domain is in spam. Most agencies set up sending infrastructure once and pray. We engineer it.
Reps that churn
Your AEs aren't paid to send 200 emails a day. They're paid to close. Every hour spent prospecting is pipeline you didn't build.
Intent-driven outbound, engineered for B2B SaaS.
We combine first-party signals, AI-powered enrichment, and human-written copy into a single outbound machine — purpose-built to land meetings with the accounts you actually want.
From kickoff to first meeting in 30 days.
A four-phase build. Predictable, transparent, and engineered to compound every month after.
Map your ICP
We define the exact firmographic, technographic, and behavioral profile of your best-fit buyers — and exclude the rest.
Surface intent
We layer in AI signals, third-party intent data, and content engagement to identify the accounts ready to talk now.
Engineer the campaign
Domain warmup, copywriting, sequence build, deliverability monitoring — your sending infrastructure, done right.
Hand over meetings
Every reply is qualified by our team. Booked meetings drop into your AEs' calendars. You close.
One service. Every moving part.
An outbound campaign targeting your ideal customer — fully managed by Relevance from strategy to booked meeting.
ICP & target account modeling
We use your CRM data, closed-won patterns, and signal layering to build a precision list of in-market accounts — not a CSV bought from a vendor.
AI-powered intent signal layer
Funding rounds, hiring patterns, tech-stack shifts, content engagement, and review-site activity — fed into a daily-refreshed priority score.
Domain & deliverability infrastructure
Secondary sending domains, SPF/DKIM/DMARC alignment, mailbox warmup, and ongoing inbox health monitoring. Your primary brand stays untouched.
Human-written messaging
Senior copywriters craft sequences that sound like your founder wrote them. AI-personalization layered in — never substituted for craft.
Multi-channel sequence orchestration
Email, LinkedIn, and (where it fits) phone — sequenced to a buyer's behavior, not a generic 7-step cadence.
Reply qualification & meeting hand-off
Our SDR team triages every response. Only sales-qualified meetings hit your AEs' calendars — with full context attached.
Live reporting dashboard
Real-time view of accounts engaged, replies, qualified meetings, and pipeline created. Weekly insights from your strategy lead.
Integrated with PR, SEO & AI Visibility
Outbound lands harder when the brand is already showing up in search, AI answers, and earned media. We're the only agency that does all three.
Built to measure. Built to scale.
Indicative benchmarks across active Relevance outbound programs. Your mileage will vary by ICP, ASP, and offer — and we'll model yours before we sign anything.
The only outbound partner that also owns your brand surface.
Outbound doesn't work in isolation. When a buyer sees your sequence, they Google you, ask ChatGPT about you, and read your last review. We're the agency that makes all of that work in your favor.
PR · SEO · AI Visibility under one roof
When your prospect searches you mid-sequence, they should find a brand that's already in the conversation. Most outbound agencies can't do that. We've done it for 12+ years.
Built for B2B SaaS founders & CROs
We speak revenue, not "engagement." Every campaign is tied to a pipeline target, a CAC ceiling, and a conversion model.
Senior team. No SDR farms.
Strategy, copy, and ops are run by people who've built outbound programs at high-growth SaaS companies — not subcontracted offshore.
B2B SaaS clients renew Relevance outbound programs at 81% after the first 6 months — because pipeline keeps compounding.
Questions, answered.
How is this different from a typical outbound agency?
Will my domain reputation get hurt?
Is this just AI-generated spam?
What's the typical engagement length and cost?
Who owns the data and the sending infrastructure?
Can you integrate with our CRM?
What if our ICP is very narrow?
Ready to build pipeline that compounds?
30-minute strategy call. No pitch deck. We'll model your ICP, signal mix, and likely meeting volume on the call.
Book your strategy call →