If you have ever watched an LLM answer a question with citations, sources or confident references to facts, it can feel a little magical. You ask something broad, it pauses for a beat, then it responds with an answer that sounds researched, grounded and coherent. The part most people miss is that the model is…

If you feel like search got weird this year, you are not imagining it. Between Google’s AI Overviews, ChatGPT search and answer engines like Perplexity, users are skipping the old “10 blue links” workflow and jumping straight to synthesized answers. Google frames AI Overviews as a layer that pulls from multiple sources and still links…

If you have ever refreshed a “best X tools” page, watched it climb for two weeks, then disappear the moment a competitor ships a new update, you already understand the game. AI search just makes that volatility more visible. You are not only competing for blue links anymore. You are competing to be one of…

If you are wondering why your brand ranks well in Google but barely shows up in ChatGPT, Gemini or Claude, you are not alone. We hear this weekly from CMOs who did everything right by classic SEO standards. Solid backlinks. Clean technical foundation. Content that converts. Then they ask an AI tool a question squarely…

If your CEO has started pasting ChatGPT answers into Slack and asking why your company isn’t mentioned, you’re already behind the curve. We’re seeing this across B2B SaaS and ecommerce teams right now. Organic traffic looks stable. Rankings haven’t collapsed. But perception is shifting somewhere else entirely. This is the uncomfortable truth behind learning how…

If you have been doing SEO for more than a few years, you probably recognize this feeling. Rankings look fine. Traffic is steady. Content is technically sound. And yet leads are softer than they should be. Sales says prospects are “doing their own research” more than ever. Your brand name keeps popping up in conversations…

This ranking report highlights seven U.S. agencies that help brands gain visibility in AI answers, AI Overviews, and LLM-driven search. Generative Engine Optimization (GEO) spans structured data, content tuned for answer engines, and evaluation frameworks that track citations and inclusion in AI snapshots. The goal is to help teams choose a partner that blends technical…

If you have ever watched an LLM answer a question with citations, sources or confident references to facts, it can feel a little magical. You ask something broad, it pauses for a beat, then it responds with an answer that sounds researched, grounded and coherent. The part most people miss is that the model is…

If your CEO forwarded you a screenshot of an AI answer and wrote “so... do we still need SEO?” you are not alone. We are hearing it from performance marketers and founders constantly. And the anxiety is justified: Pew found that when Google shows an AI summary, searchers click a traditional result in 8 percent…

If you feel like search got weird this year, you are not imagining it. Between Google’s AI Overviews, ChatGPT search and answer engines like Perplexity, users are skipping the old “10 blue links” workflow and jumping straight to synthesized answers. Google frames AI Overviews as a layer that pulls from multiple sources and still links…

Google AI Overviews have quietly broken the mental model most teams still use to evaluate organic performance. Rankings are stable. Impressions look fine. Clicks are down. And leadership wants to know why SEO is no longer driving the same returns. The uncomfortable truth is that search has shifted from a traffic layer to an influence…

If you feel like everyone is “doing AI” but very few teams can point to real revenue impact, you are not imagining it. We see decks full of copilots, auto generated creatives, and chatbots that quietly get turned off three weeks later. Meanwhile, a smaller group of brands are compounding real gains in efficiency, speed,…