You know that content is king. Working tirelessly week in and week out, you create great blog posts packed with value for your readers.
You finally hit publish, and… crickets.
You wait patiently, promoting your post on social media and emailing your list, but still nothing.
You think, “is anyone even reading this?”
Sound familiar?
Why should I boost comments?…
Earned media is the one media strategy you need to incorporate into your digital marketing strategy this year. But what is it, exactly?
Earned media is publicity received based on the newsworthiness of the content or the expertise of the person being interviewed. In essence, it’s media that is not purchased or paid media; it's free…
Pinterest is often the underdog when considering a solid social media marketing strategy. But maybe that’s a good thing. At the end of the day, Pinterest is a search engine, not another social media platform.
For that reason, it’s important for marketers to approach Pinterest from a more traditional marketing strategy. You can promote your content…
