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Digital authority for the underdogs

The Industry Ownership Audit: find out what stands between you and owning your category.

  • Where you rank in your category, against the brands competing for the same position.
  • Every gap holding you back, from missing coverage to unreadable pages.
  • A prioritised fix list, ordered by effort against impact.
Request my free ownership audit

Free. Built for your real category by a senior strategist.
In your inbox in 3–5 business days.

Trusted by

EY monday.com Gusto Chime Five9
Relevance · Ownership Audit yourbrand.com
C+

You rank 4th of 6 in your category

You have the search foundations. What you are missing is the earned coverage and category content that decide who gets recommended.

Where you standscore / 100

Authority coverage34
AI citations29
Category content46
Search visibility67
Technical foundations81

What the scan found

No tier-one coverage in 12 months Thin category pages No review-site presence Crawlers allowed Org schema present

Illustrative example. Your audit scans your real domain and category.

Sample

Someone owns your category. Find out what is keeping it from being you.

Request my free ownership audit

Free · 3–5 business days

Everything the audit looks for.

01Where you rank in your categoryYour position against the brands competing for the same recommendation, and how far the gap runs.
02Authority coverageHow much earned press you hold next to the category leaders, and which publications you are absent from.
03AI citations and mentionsWhether assistants name you when buyers ask who to trust, and how they describe you when they do.
04Category content coverageThe questions that define your category, and which of them your site has no answer for.
05Technical foundationsCrawler access, schema and entity data, so AI can actually read and understand what you are.
06Your prioritised fix listEvery gap found, ordered by how much effort it takes against how much ground it should win back.

AI visibility work

Brands that took the position.

SmartSource
AI visibility · Organic demand

SmartSource

Event technology and AV production for conferences, trade shows and large-scale events.

65%more traffic from LLMs
50%more leads from organic
Talkspace
AI authority engineering · Organic visibility

Talkspace

One of the leading online therapy platforms in the United States.

139%increase in conversion rate
58%better average search position
Spoonful of Comfort
AI visibility · PR & media

Spoonful of Comfort

Homestyle comfort food delivered during hospital stays, bereavement and hard weeks.

171%branded traffic growth
217%more page views

See the full picture before you spend anything on fixing it.

Request my free ownership audit

Clients

What it's like to work with us.

There is no better partner for brands looking to build a foundation in their industry than Relevance. They understand the steps brands at all stages need to take to solidify their standing, and they know how to execute those steps with efficiency.
Larry KimCEO of Customers.AI, founder of WordStream
Relevance has helped 7:47 develop the authority needed to land clients such as Google, Microsoft, Dell, CitiBank and dozens more since the start of our time together.
Chris SchembraFounder of 7:47, Wall Street Journal bestselling author
We partnered with Relevance to amplify our media presence and thought leadership, securing dozens of media mentions and gaining invaluable strategic insights. Their innovative approach made them feel like an extension of our team.
Casey SchowHead of PR at Nu Skin

If you want help closing the gaps

Why brands choose Relevance.

PR, SEO and AI visibility in one team

Most brands buy these separately and they pull against each other. We run them as a single campaign, because being cited depends on earned coverage and technical foundations at the same time.

Editors who take our calls

Coverage in Forbes, Inc., Fast Company and tier-one trade press comes from relationships built over years of placements. Those are the pages AI reads when it decides who to recommend.

Our own research technology

We built our own tooling for prompt capture, citation tracking and lead attribution. You get the output, and none of the licence fees.

The people who pitch you deliver the work

Strategy, digital PR, content, GEO and analytics are each run by a specialist who has done that job for years. There is no handoff to an account team after you sign.

Authority compounds

Every placement and every page makes the next one easier to earn. That is why our clients measure the relationship in years.

Built for challengers

We are at our best arming brands that need to punch above their weight, from venture-backed challengers to EY, Gusto and monday.com.

Request your ownership audit.

Free and no obligation. We'll show you where you sit in your category and what is holding you there, in your inbox within 3–5 business days. We follow up to walk you through it if that's useful.

Request my free ownership audit Want it prompt by prompt? Our AI Competitor Gap Report maps every question your rivals win. We build 10 a month, by request.

To Receive Your 'Industry Ownership Audit'

Tell us where to send it & about your top competitors below: