Asaf is an expert in the fields of inbound marketing technologies, conversion optimization and marketing automation. He loves creating marketing technologies and tools that provide smart solutions for business challenges.
This report analyzes how software companies take on the challenge of Inbound Marketing. It explores how they engage their audience, what content is working for them and how well they convert. It consists of 33 software companies,…
Marketing automation relies heavily on intelligent segmentation. To the surprise of many, though, that's still not marketing personalization.
It’s impossible for humans to collect, analyze & act upon large quantities of data, which is why real-time digital marketing tools are the answer.
With prospects now better educated, connected, and empowered than ever, can marketers still rely solely on the traditional funnel to meet their goals?
By making recommendations from your expansive library of content, you’re doing visitors a solid in cutting down the noise & confusion they might experience.