Celine Roque

Celine Roque writes about marketing, entrepreneurship, and creative work. Her work can be found at CelineRoque.com.

Are Podcasts the Next Big Thing for Content Marketing?

If your brand has been ignoring the podcast industry because it seemed too niche, it might be time to reconsider.

There seems to be a disconnect between what content marketers want to achieve and what they actually measure. These seven metrics can offer clarity.

Maintaining a consistent brand newsroom requires a lot of work, resources and long-term commitment - but it can pay off in a big way.