Charles Mburugu

Digital Marketing vs Print Marketing: Which is more effective for ecommerce? Obviously, most people today would say digital marketing is the better option. Digital is accurate, fast and cost-effective. However, it is also intangible,…

Webinars have become increasingly popular as a marketing tool for many businesses all over the world. So what are some of the benefits of using webinars for marketing? Builds stronger relationships with your audience Establishes…

The adage ‘A picture is worth a thousand words’ is very true when it comes to blogging. Studies have shown that a blog post with images generates more engagement than those containing text only. Therefore, you should also know how to use…