Relevance contributor: Chirag Ahuja

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Chirag Ahuja is the Head of Marketing (WorkflowMax) at Xero. Unlike your average marketer, Chirag is a tech driven, modern and scientific marketing leader. He has achieved stupendous success in driving scalable, profitable growth by building high performing digital marketing teams from the ground up.
A commercial biotechnology scientist in a past life, Ahuja formulated skin-whitening creams for Asian women. Before joining Xero, he co-founded TranscribeMe – a fast-growing, angel-funded tech startup converting voice to text using crowdsourcing in 2011. When he’s not geeking out on marketing metrics, he plays cricket, squash, badminton, tennis, swims and plays any other sport to avoid going to the gym. He loves listening to techno music, reading vedic scriptures, leading teams, building relationships and discussing the big questions in life.

Supporting your team and encouraging them to grow their personal brands isn’t just a nice thing to do; it can help you build your agency's brand, too.
How Employees’ Personal Brands Can Help Your Agency
If you’re building a marketing technology stack for a new team, or completely revamping your current one, here's how to choose the right tools.
A Framework for Building a Marketing Technology Stack
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