It’s a job to look for a job, especially when a recruiter isn’t proactively sourcing you for your next opportunity in digital marketing. And depending on where you are in your career, that scenario may not readily present itself. In the meantime, use your content marketing prowess to make your job search work for you.
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Alignment of your corporate brand and employment brand doesn’t happen automatically. Here are four ways marketing and HR can make it happen.
Convert job seekers into applicants with owned & shared media tailored for job seekers in the Consideration & Intent stages of the candidate journey.
Convert job seekers into applicants by defining applicant personas & considering what type of content might initially attract them to an open position.
