Trusted lifestyle publications have learned to walk a fine line between addressing a specific niche and having widespread appeal. The best of them answer felt needs for many…but without becoming too narrow. After all, they are striving to provide valuable insights and information and attract advertising revenue.
Some of the publications on this list are well-known.…
Content continues its reign as the king in marketing, and rightfully so. Seventy percent of marketers actively invest in content marketing. Likewise, 72% claim that having a solid content strategy is a major element of their success. As a result, emerging and established brands alike are taking advantage of the benefits of content marketing to…
Content marketing is nothing without a content marketing strategy. Content marketing strategies are critical to have in hand before you commit to a social media platform, engage in email marketing, develop interactive content, hire marketers, or even just conduct a brainstorming session for content ideas.
You can have the most interesting, thought-provoking piece of interactive content…
