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Relevance contributor: Barry Feldman

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Barry Feldman is the author of three books including the highly praised personal branding manual, The Road to Recognition. Barry operates Feldman Creative and provides content marketing consulting, copywriting, and creative direction services. He contributes to top marketing sites and was named one of 25 Social Media Marketing Experts You Need to Know by LinkedIn. To get a piece of his mind, visit his blog, The Point.

As a content marketer, you fight for attention. You battle to earn readers. You win the battle by making the all-important headline engaging and irresistible. Write a dull headline and it’s the only line that…
The A-to-Z Guide to Writing Headlines for Online Content
The strategy sounds strange… You have a big idea and pour yourself into researching and writing an article about it to create what may be the best writing project of your career. Then, instead of…
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Influencer Marketing
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