Kelsey Libert is a marketing VP and partner at Frac.tl . She is a viral marketing and media relations seaker, and she contributes to the Harvard Business Review, Marketing Land, and HubSpot.
BuzzStream and Fractl collaboratively surveyed more than 500 publishers to learn how pitching influencers can make or break a content promotion strategy.
SEO and SMM strategies are integral to reaching customers, but that doesn’t necessarily mean trying to earn the most shares on every platform.
The number of shares an article receives can be crucial to content marketers looking to understand the key components of a viral marketing success.