Author

Vikas Agrawal

Vikas Agrawal is a start-up Investor and co-founder of the Infographic design agency Infobrandz.com, He is a highly influential research analyst and strategic marketing consultant. Vikas advises and plans the visual marketing campaigns of Medium to Large companies. Vikas has worked globally across multiple industries including retail, financial services, logistics, manufacturing, telecoms and pharmaceuticals deploying effective strategic marketing plans and methodologies. A renowned blogger on the subject of Technology, Marketing and Entrepreneurship.

Content Marketing

Three Conventional Content Marketing Principles You Should Still Test

Vikas Agrawal Dec 18, 2018

A Google search for “content marketing best practices” or “content marketing principles” will turn up millions of results. But just like a hard Brexit would force folks in the UK and elsewhere to adapt to different changes, the changing…

Content Strategy

How Content Marketers Can Design Beautiful Experiences for E-Commerce Customers

Vikas Agrawal Nov 22, 2017

Content marketing continues to be a dynamic component of e-commerce. Many areas of a business operation need content. So marketers are challenged to think out of the box and collaborate with the rest of the team. They also need to…

Content Promotion

The Originals: Introducing Nonconformist Ideas to Content Marketing

Vikas Agrawal Oct 3, 2017

Does crafting another blog post feel cumbersome? Are you pushing the same message over and over on social media? The pressure is on for content marketers to produce the next big thing, but your company’s strategy might be ripe for…

SEO

10 Essential Tools for Your Growing Business [Infographic]

Vikas Agrawal Sep 15, 2017

No matter what the rate, a business needs the right combination of tools to grow better. This article provides you with a shortlist of tried-and-tested solutions for this very purpose. But before anything else, it is important to note that…

Content Strategy

5 Visual Content Rules for SaaS and eCommerce Companies

Vikas Agrawal Aug 10, 2017

Is your business based online? Then you may be aware of how fickle today’s digital consumers can be. In vying for their attention, you have to employ something better than the old text-and-image style. It’s time to tap into humans’…

Social Promotion

Swipe Right: How Brands Are Using Tinder for Marketing

Vikas Agrawal Jul 17, 2017

When people think about Tinder, they tend to think about unsolicited dirty photos and bad chat-up lines. They don’t often think about marketing. But marketers are notorious for finding ways to adapt to new media. Just look at Snapchat,…