In my last several blog posts, How Do I Value SEO Rankings Part 1 & 2, I covered how to value a 1st page natural sea...
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The Price Isn’t Always Right: Cost Per Click Analysis
Cost per click (CPC) is part of a larger internet marketing model called pay per click (PPC). PPC is a practice in whic...
Conversion Rates, Page Load Times, and Speed
I just watched an interview with Matt Cutts at Pubcon in Las Vegas. In this interview he discusses speed and website pag...
Click-Through Rate: They Found You, Invite Them In
Congratulations! You did some nifty work optimizing your site for search, and now you’re on the front page of Goog...
What Does Social Search Mean for Your Business?
Recently, Google unveiled a new search feature: social search. In simple terms, traditional site search involves search...
What’s a Little Analytics Among Friends?
Hello again. Search Box here. In my previous post I told you a little about how I find your site. Now I’d like to...
Winning Search is in the Eye of the Beholder
Your web or search engine optimization consultant just told you your company needs to “win search.” True eno...
Udi Manber, Reading Between the Lines of a Search Engineer
One of my favorite things to do when conducting SEO research is to find the latest off-the-beaten-path information. I li...
Search Box Introduction
Hello. I’d like to take a moment to introduce myself. I am the Search Box. You’ve undoubtedly seen me aroun...
Crash Course on Crafting a Creative Blog Post
I wanted to share what I have found to be the best tips for newbie bloggers. Thanks to CopyBlogger and other various blo...