Being a Media Outreach Specialist (MOS) for Relevance by day and a Music Editor for IndyMojo.com by night has put me in ...
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Millennial Marketing 101: Be Friendly, Cute and Relevant
I’m a pretty typical millennial. I don’t own cable or even have my TV antenna hooked up (is that even what t...
Try Tumblr: 6 Super Features for Blog Seekers
With only 216 million users (September 2013) compared to Facebook's 2.1 billion (January 2012), Tumblr may not be the mo...
The 2014 Professional Services Maturity Model Benchmark
Warning: Push your nerd glasses up. This blog post is for people that “geek out” about professional services organiz...
Reactive Marketing or Proactive Marketing: Building a New Horse
If you run a business and you’re looking for something to invest in, damn near every decision maker will ask every...
Girl Scouts: Cookie Queens, Marketing Mavens
In the wake of National Girl Scout Cookie Weekend, many of us are shamefully looking at the empty Thin Mint boxes sittin...
3 Reasons Why Your Content Marketing Campaign is Failing
In the midst of the current content deluge, an ongoing conversation circles around what makes a campaign successful. Inn...
Can We Finally Stop Chasing Google and Just Be Marketers?
Unless you’ve been living under an Internet marketing rock for last few weeks you’re aware of the hardcore s...
Tips for Driving a More Targeted Lead Campaign
How do you turn leads into customers? Every day, companies try every trick in the book to solve this age-old question an...
In Search of Awesome: The 4 Types of Quality
Here at DigitalRelevance, we think (and write) a lot about quality. About creating things of such high quality as to be ...