Relevance contributor: Rahul Saini

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Rahul Saini is a Senior Content Writer at Grazitti Interactive, a marketing automation agency. He is actively researching and writing on AI & Machine learning and their integration with paid social media, SEO, PPC and native advertising. He has spent more than five years in content writing and content marketing. His other areas of interest include Product Design, Enterprise Search and Online Communities.

Rome wasn’t built in a day. We can apply this proverb to content creation as well. “Content is King.” Yet we often confront a creative block when our job is to create unique and high-quality…
How to Use Content Repurposing to Improve Your Inbound Marketing Strategy: Top 10 Tips to Follow
A critical element that is still missing in B2B marketers’ approach is creativity. They are known for staying the course and following ‘in-the-box’ techniques. However, to gain a competitive edge in their business marketing model,…
Understanding the Importance of Creativity in B2B Marketing and Ways to Infuse It
Marketers across the globe have been talking about the GDPR more than anything during the past few days. The hefty fines for violations are already beginning to have an impact on some of the biggest…
How to Leverage Your Marketing Automation Platform to Achieve GDPR Compliance
The age of AI is here. Although the phenomenon has been in existence for some time, radical technological advancements in the past few years have pushed AI to a whole new level. The growth is…
Harnessing the Power of Paid-Media by Artificial Intelligence Integration
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