Miscellaneous Archives - Page 2 of 37

Skip to content Skip to sidebar Skip to footer

Work with Relevance

6 Tips for Re-Engagement Email Marketing

MiscellaneousMarch 16, 2021372Views 0Likes 0Comments

Email marketers often focus most of their attention on list building, but maintaining email list hygiene and warming leads is equally as important. When a person joins your email list, they might be enthusiastic about your brand, expecting the freebie promised before the opt-in, or simply curious. But as time passes, they start losing touch,…

How To Utilize Sentiment Analysis In Digital Marketing

MiscellaneousMarch 16, 2021611Views 0Likes 0Comments

AI is making its way into numerous areas of business, including digital marketing since machine learning technology has a lot of uses there. To take advantage of this technology, companies are relying more on data-driven marketing, which proves to be extremely effective. Data doesn’t lie, and using its potential is vital for…

5 Digital Marketing Tech Tools To Embrace

MiscellaneousMarch 15, 2021570Views 0Likes 0Comments

Digital marketing is being disrupted by technology development and the fast pace in which the Covid pandemic forced the world to change their shopping behavior. Yet, fast-developing technologies are often deemed too complicated or too expensive (or both) for small businesses. However, there are digital marketing tech tools that are both easy to use…

How to Avoid Pitfalls That Threaten Sponsored Content

MiscellaneousFebruary 16, 2021391Views 0Likes 0Comments

Sponsored content is on the rise. In fact, more than 2.73 million blog posts are published every day, not to mention other forms of sponsored content. Marketing teams looking for their next big campaign will be wise to include sponsored content in their strategy. Don’t get too far ahead of yourself, though.…

How Data Cleansing Can Help Increase Your Marketing ROI

MiscellaneousFebruary 2, 2021353Views 0Likes 0Comments

A senior analyst at Forrester claims 70% of marketers know their organizations have bad or poor-quality prospect data. Marketers can try to increase their marketing ROI by refining their strategies or introducing technology, but all these efforts are in vain if the data these activities depend on is not clean. How do you…

Top Women Product Leaders in the SaaS Industry 2020

MiscellaneousDecember 22, 2020517Views 0Likes 0Comments

Since the start of the pandemic, we’ve seen more digital transformation than ever before. As companies across sectors change their business models to remain productive and reach consumers in times of mass isolation, the “value of digital” is now undeniable, along with SaaS platforms. The SaaS market has skyrocketed in recent years and 2020 has…

How to Make Relevance the Watchword of Your Marketing Team

MiscellaneousNovember 30, 2020292Views 0Likes 0Comments

Your marketing team has a lot of goals to keep in mind. Color schemes for images, target audiences to focus on, and content schedules to plan all occupy their days. While these things do require their attention, there’s one word you need to engrave on everything your marketing team does: relevance. Being relevant means being…

What Makes Ahrefs The Most Popular and Powerful Tool for Today’s Marketers

MiscellaneousOctober 21, 2020547Views 0Likes 0Comments

Ahrefs is one of the most popular SEO tools that marketers and developers love to use. The software suite has everything that marketers require for link building, doing keyword research, running a site audit, doing competitor analysis, and rank tracking. Ahrefs was clearly developed to meet the requirements of marketing professionals. In the early days of…

How to Design CTAs That Actually Work (With 6 Great Examples)

MiscellaneousOctober 1, 2020455Views 0Likes 0Comments

When designing a webpage, you will come across all sorts of useful advice - chief among which is the emphasis on designing intelligent, eye-catching, and effective calls to action. It may seem simple enough - just add a little button somewhere on the page. However, since we digital marketers love to work with data, test out different…

Navigating B2B Sales Changes During COVID-19

MiscellaneousSeptember 23, 2020237Views 0Likes 0Comments

B2B, or business-to-business, sales are when a company directly sells products or services to another business rather than to a customer. There are three primary types of B2B sales... Supply Sales Wholesales Service/Software Sales Supply sales are when a seller provides products that support the operation of a business. These sales encourage the…

The Importance of Choosing the Right Advertising Agency

MiscellaneousSeptember 23, 2020446Views 0Likes 0Comments

Advertising is a marketing tool that uses an openly sponsored message that is non-personal to promote goods or services. Advertising is also a crucial component of business management. All organizations, both start-ups, and existing ones will have to advertise their products in one way or the other in order to make sales and have a breakthrough…

The Newbie Guide to Web Hosting: What You Need to Know

MiscellaneousSeptember 21, 2020290Views 0Likes 0Comments

If you want to build a website, then you are also going to need web hosting. Without hosting, your site isn’t going to be available for anyone to visit. Hosting a website is not as difficult as you might imagine. You won’t need to have any experience or know-how to code or configure the server. Everything…