Content Marketing

Content marketing is a great strategy for building traffic, both by generating links and shares and by leveraging the power of long-tail keywords to boost traffic. Unfortunately, it is this exactly aspect that a lot…
7-untapped-features-of-marketing-automation-to-boost-business
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  • Jon Kellyhttps://www.relevance.com/wp-content/uploads/2018/12/profilepic-80x80.jpg
Marketing tools change and expand as each year passes. More and more people are exposed to content and that influences their purchasing and buying habits. New spins on old strategies and fresh thinkers expose people…
Content Marketing Strategies and Tactics to Follow in 2019
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  • Lidia Staronhttps://www.relevance.com/wp-content/uploads/2018/11/Lidia-Staron-headshot.png-150x150.jpg
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We got a new way to shop. There’s no more combing through racks or wandering the mall looking for the best deal. Our nostalgia for it might still be there. But then, nowadays, you can…
The Future of E-commerce: Content is King
We’ve already heard that old saying at some point… “Content is king” We know the importance of content, we know it’s going to be the key to attracting, building and engaging with a loyal audience.…
5 Lessons I Learnt About Content Marketing For B2B Software
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  • Amit Rajhttps://www.relevance.com/wp-content/uploads/2018/11/Amit-Raj.jpeg
In today’s omnichannel, multiple-device-driven world, combining marketing strategies offers businesses a way to increase return-on-investment (ROI) by leveraging the positives of each channel to offset inconsistencies. Tightening your focus on your audience’s wants and needs…
How to Combine Email and Content Marketing for Increased Success
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  • Jericho Gonzaleshttps://www.relevance.com/wp-content/uploads/2018/11/IMG_7080-150x150.jpeg
INTRODUCTION:  Andy Crestodina is a globally recognized marketing expert, author, entrepreneur, and adjunct professor. He is the co-founder and Strategic Director of Orbit Media, an award winning 38-person web design company in Chicago. Over the…
Winning the Content Marketing Race: An Interview with Andy Crestodina
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  • Team Relevancehttps://www.relevance.com/wp-content/uploads/2018/11/Team-Relevance.png
Think about the photos you see on popular social media sites like Facebook and Twitter. Visual content has taken the lead on digital and non-digital marketing platforms. Every photo we watch has a message for…
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  • Ashley Rosahttps://www.relevance.com/wp-content/uploads/2018/03/Rosa-150x150.jpg
 Whether you’re going to learn about trends in the industry, network with peers, renew your professional energy, or all of the above, conferences are a great way to stay in tune in the marketing…
Must Experience Content Marketing Conferences in 2019
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  • Jeanine Gordonhttps://www.relevance.com/wp-content/uploads/2018/06/Jeanine-150x150.jpg
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Introduction First off, let me introduce myself. My name’s Benjamin Yee. I’m the CEO of EMERGE App, a cloud-based inventory management solution. I founded this company back in 2016 and we now have well over…
5 Lessons I Learnt About Content Marketing For B2B Software
In an increasingly buyer driven environment where prospects navigate  a large part of the sales funnel on their own, it is pretty obvious why using content engagement to ingratiate and promote one’s brand is no…
5 Lessons I Learnt About Content Marketing For B2B Software
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  • Neema Kapoorhttps://www.relevance.com/wp-content/uploads/2018/06/Neema.jpg
Marketing experts love their numbers, charts, and graphs. They use them extensively to support their campaign decisions and to guide their marketing teams to deliver the best possible content pieces for a brand’s online existence.…
How to Combine Data-Driven and Audience-Focused Content Strategies for Optimum Results
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  • Nate Vickeryhttps://www.relevance.com/wp-content/uploads/2018/06/NateV_small-150x150.jpg
Making an ebook successfully can be a hugely satisfying process, but the task is by no means easy. In fact, it can be quite overwhelming. There are multiple steps involved such as writing the content,…
How to Create an EBook from Start to Finish
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  • Team Relevancehttps://www.relevance.com/wp-content/uploads/2018/11/Team-Relevance.png
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