Content Marketing

ENOUGH has been said about the importance of content marketing.  Every marketer of this generation gets how critical it is to pander to their customer’s whims and not their own (product or service) vanities. They…
I Get It. Content Marketing Rules. Just Tell Me Where To Start
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  • Neema Kapoorhttps://www.relevance.com/wp-content/uploads/2018/06/Neema.jpg
This year is the best time for those who are doing wholesale to adopt new technology into their businesses and take advantage of many innovative marketing trends. Traditional ways of B2B are no longer fitting…
3 B2B Marketing Trends For Better Sales Success in 2018
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  • 08/06
  • Mike Maihttps://www.relevance.com/wp-content/uploads/2018/08/Mike-M-150x150.jpg
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According to the latest estimates 205 billion emails are sent daily. Most of them are either business-related, some type of promotions or advertising. The number might seem surprising to some but if you think about,…
7 Obvious Things Marketers Forget About When Creating an Email Message
Those who are new to content marketing and are trying to build an audience and attract traffic are probably unaware of the most effective way of building their brand by making the best use of…
4 Popular Types of Video Content Used for Marketing
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  • 08/01
  • Team Relevancehttps://www.relevance.com/wp-content/uploads/2018/04/abe33d305f396e102862bbfd93983061.png
E-learning courses have become one of the most popular ways to gain knowledge in almost every expertise, making it possible to gain skills that you need to acquire for better performances in student or professional…
Choosing The Best Content Type for your E-learning Course
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  • 07/31
  • Rilind Elezajhttps://www.relevance.com/wp-content/uploads/2018/07/rilindelezaj.jpg
Simple. You distract them. With cleverly crafted words. Or images. Or both. The $500 jar of anti-wrinkle cream that will restore their youthful good looks or the 2 carat diamond ring that promises eternal love.…
Content Marketing: The Next Best Thing To Non-Marketing
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  • 07/30
  • Neema Kapoorhttps://www.relevance.com/wp-content/uploads/2018/06/Neema.jpg
Rome wasn’t built in a day. We can apply this proverb to content creation as well. “Content is King.” Yet we often confront a creative block when our job is to create unique and high-quality…
How to Use Content Repurposing to Improve Your Inbound Marketing Strategy: Top 10 Tips to Follow
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  • Rahul Sainihttps://www.relevance.com/wp-content/uploads/2018/05/Rahul-Saini.jpeg
The concept of ‘frugal living’ has fast become a major trend. Today, we’re instinctively switching off lights at night, turning off water when not in use, and recycling old products. It’s an idea that is…
Recycling: It’s Not Just for Paper and Plastic, Try it With Ads and Content too
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  • Anita Sambolhttps://www.relevance.com/wp-content/uploads/2018/07/IMG_8543-1-150x150.jpg
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Creating video content to market a brand or its products can be extremely effective – but what types of videos are best to do so? While the exact type of video you want to use…
4 Popular Types of Video Content Used for Marketing
You don’t have to spend long in the content marketing ecosphere before you come across an article saying “content marketing is dead!” As a content creator, this upsets me. It upsets me because, for one,…
4 Popular Types of Video Content Used for Marketing
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  • 07/18
  • Charlie Hodsonhttps://www.relevance.com/wp-content/uploads/2018/07/Headshot-1-150x150.jpg
Amidst the vast array of webpages, online Shopify sites, Instagram profiles and pop ups, sits the humble landing page.  Used for executing a call to action upon readers and known for being very good at…
4 Key Elements of a Successful Landing Page for Health Consultants
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  • 07/18
  • Laura Peillhttps://www.relevance.com/wp-content/uploads/2018/07/Laura-headshot-BW-150x150.jpeg
This chapter is so important that part of me wants to include a link to this as a footnote on every page. Remember when we talked about treating our faceless mass of customers like actual…
Value Upfront. Every time. As Long As It Takes!
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  • 07/13
  • Neema Kapoorhttps://www.relevance.com/wp-content/uploads/2018/06/Neema.jpg
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