Content Marketing

In an increasingly buyer driven environment where prospects navigate  a large part of the sales funnel on their own, it is pretty obvious why using content engagement to ingratiate and promote one’s brand is no…
On the “Business” of Content Marketing
  • 287
  • 09/17
  • Neema Kapoorhttps://www.relevance.com/wp-content/uploads/2018/06/Neema.jpg
Marketing experts love their numbers, charts, and graphs. They use them extensively to support their campaign decisions and to guide their marketing teams to deliver the best possible content pieces for a brand’s online existence.…
How to Combine Data-Driven and Audience-Focused Content Strategies for Optimum Results
  • 128
  • 09/12
  • Nate Vickeryhttps://www.relevance.com/wp-content/uploads/2018/06/NateV_small-150x150.jpg
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Content Marketing World, the world’s largest and most recognizable content marketing conference, is just around the corner and to say that there’s a lot to be excited about would be an understatement. Comedy legend Tina…
5 Tips for Making the Most out of Content Marketing World
Here is your mantra forever: every piece of content you write and publish is a part of your marketing. This goes for your blog, your social media posts, and, yes, your product descriptions. Think about…
7 Obvious Things Marketers Forget About When Creating an Email Message
  • 47
  • 08/23
  • Daniela McVickehttps://www.relevance.com/wp-content/uploads/2018/08/1-1-150x150.jpg
Brainstorm, map out a plan, create, polish. These are the necessary steps to consider before publishing. As a content writer, you must make sure you include all these steps into your routine. If you miss…
9 Important Points to Check Before Content Publishing
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  • 08/16
  • Susan Saurelhttps://www.relevance.com/wp-content/uploads/2018/08/biopic-150x150.jpg
ENOUGH has been said about the importance of content marketing.  Every marketer of this generation gets how critical it is to pander to their customer’s whims and not their own (product or service) vanities. They…
I Get It. Content Marketing Rules. Just Tell Me Where To Start
  • 139
  • 08/14
  • Neema Kapoorhttps://www.relevance.com/wp-content/uploads/2018/06/Neema.jpg
This year is the best time for those who are doing wholesale to adopt new technology into their businesses and take advantage of many innovative marketing trends. Traditional ways of B2B are no longer fitting…
3 B2B Marketing Trends For Better Sales Success in 2018
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  • 08/06
  • Mike Maihttps://www.relevance.com/wp-content/uploads/2018/08/Mike-M-150x150.jpg
Those who are new to content marketing and are trying to build an audience and attract traffic are probably unaware of the most effective way of building their brand by making the best use of…
What Is Cornerstone Content and How to Get It Right
  • 186
  • 08/01
  • Team Relevancehttps://www.relevance.com/wp-content/uploads/2018/04/abe33d305f396e102862bbfd93983061.png
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According to the latest estimates 205 billion emails are sent daily. Most of them are either business-related, some type of promotions or advertising. The number might seem surprising to some but if you think about,…
7 Obvious Things Marketers Forget About When Creating an Email Message
E-learning courses have become one of the most popular ways to gain knowledge in almost every expertise, making it possible to gain skills that you need to acquire for better performances in student or professional…
7 Obvious Things Marketers Forget About When Creating an Email Message
  • 175
  • 07/31
  • Rilind Elezajhttps://www.relevance.com/wp-content/uploads/2018/07/rilindelezaj.jpg
Simple. You distract them. With cleverly crafted words. Or images. Or both. The $500 jar of anti-wrinkle cream that will restore their youthful good looks or the 2 carat diamond ring that promises eternal love.…
Content Marketing: The Next Best Thing To Non-Marketing
  • 210
  • 07/30
  • Neema Kapoorhttps://www.relevance.com/wp-content/uploads/2018/06/Neema.jpg
Rome wasn’t built in a day. We can apply this proverb to content creation as well. “Content is King.” Yet we often confront a creative block when our job is to create unique and high-quality…
How to Use Content Repurposing to Improve Your Inbound Marketing Strategy: Top 10 Tips to Follow
  • 193
  • 07/30
  • Rahul Sainihttps://www.relevance.com/wp-content/uploads/2018/05/Rahul-Saini.jpeg
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