TL;DR The best SEO examples in 2026 aren’t generic best-practice checklists. They’re real moves brands like NerdWallet, Beehiiv, GoDaddy, HubSpot, and Zapier use to capture demand and convert it: topic clusters tied to revenue keywords, free product-led tools, programmatic pages, decay-refresh sprints, paid-plus-organic SERP coverage, and digital PR for authority links. Below are 15 examples…
After running search engine optimization (SEO) campaigns for over 1,000 brands at Relevance, we’ve found that the companies getting the best results from their SEO strategies never rely on a single approach. They run multiple types of SEO tactics in tandem. These can be broken down into four categories:
On-page SEO …

