After running search engine optimization (SEO) campaigns for over 1,000 brands at Relevance, we’ve found that the companies getting the best results from their SEO strategies never rely on a single approach. They run multiple types of SEO tactics in tandem. These can be broken down into four categories:
On-page SEO …
TL;DR The best SEO examples in 2026 aren’t generic best-practice checklists. They’re real moves brands like NerdWallet, Beehiiv, GoDaddy, HubSpot, and Zapier use to capture demand and convert it: topic clusters tied to revenue keywords, free product-led tools, programmatic pages, decay-refresh sprints, paid-plus-organic SERP coverage, and digital PR for authority links. Below are 15 examples…

