Businesses today want to boast two medallions – artificial intelligence and machine-learning. As a result, they try putting AI into every potentially-automated process. But is this necessary? While AI is the answer to several business…
Chatbot Development –  Don’t Run in the Conversational UX Race
  • 155
  • 07/13
  • Sam Makad
Microsoft and InMobi to Bring New Cloud Solutions to Global Consumers Tech giant Microsoft has announced that they will be partnering up with India-based mobile advertising tech company InMobi to bring new artificial intelligence marketing…
Microsoft Teams Up with Mobile Ad Tech Company InMobi
  • 59
  • 06/28
  • Genevieve Dietz
When Organic Aromas decided to approach Omnisend for help in improving signups to their store, they had about 250 signups a month. The popups they were using were showing poor conversion, with conversion rates somewhere…
How Exit-Intent Popups Can Help Boost Your Signups by 150%
According to Chartbeat analytics, two out of three clicks on native advertising bounces in 15 seconds or less. From Facebook to Outbrain, it costs three times the cost of a click for a content marketer to…
4 Amazing Tips and Tricks to Improve Your Blogging Website
  • 753
  • 06/21
  • Chad Pollitt
Competition in this global economy of ours is fierce, and you have to do everything you can to stand out when marketing your products and services. This is where data-driven marketing comes in to help…
How to Create Your Targeted Audience with Data-Driven Marketing
  • 171
  • 06/19
  • Emily Andrews
Marketers across the globe have been talking about the GDPR more than anything during the past few days. The hefty fines for violations are already beginning to have an impact on some of the biggest…
How to Leverage Your Marketing Automation Platform to Achieve GDPR Compliance
  • 245
  • 06/14
  • Rahul Saini
Microsoft Acquires GitHub in an Attempt to Empower Developers Microsoft has officially snagged popular coding platform GitHub in a multi-billion dollar deal. Microsoft confirmed the acquisition on Monday. For those unfamiliar, GitHub is a software…
Microsoft Buys GitHub for $7.5 Billion
  • 58
  • 06/06
  • Genevieve Dietz
Apple Surprises with Several New iOS 12 Updates Yesterday, developers from over 77 countries migrated to San Jose in droves for Apple’s annual Worldwide Developers Conference. The world famous, four day event, packed with intensive…
Apple’s WWDC 2018 Keynote: iOS Highlights for Marketers
  • 268
  • 06/05
  • Genevieve Dietz
Nowadays, launching a new blog has become effortless. As the entry to blogging has become so quick, it is thus not taken seriously anymore. A significant number of amateurs turned bloggers do not pay much…
4 Amazing Tips and Tricks to Improve Your Blogging Website
The age of AI is here. Although the phenomenon has been in existence for some time, radical technological advancements in the past few years have pushed AI to a whole new level. The growth is…
4 Amazing Tips and Tricks to Improve Your Blogging Website
  • 279
  • 05/30
  • Rahul Saini
Neuromarketing is the practice of applying insights from contemporary neuroscience and psychology in the field of advertising. It incorporates principles from social psychology, behavioral economics, game theory and other disciplines used in the study human…
Neuromarketing Web Design: 7 Ways to Connect With Visitors Brains
  • 511
  • 05/28
  • Chloe Smith
It’s 2018, and Google is making a change that adds yet another important factor in the ever-changing web of their search engine algorithm. Google has begun rolling out its mobile-first index, which ranks and creates…
Creating Content for Mobile Presentation
  • 163
  • 05/17
  • Sophia
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