Growth Marketing - Relevance

Winning the Content Marketing Race: An Interview with Andy Crestodina

Growth MarketingOctober 29, 2018626Views 0Likes 0Comments

INTRODUCTION: Andy Crestodina is a globally recognized content marketing expert, author, entrepreneur, and adjunct professor. He is the co-founder and Strategic Director of Orbit Media, an award winning 38-person web design company in Chicago. Over the past 16 years, Andy has provided web strategy and advice to more than a thousand businesses. As a top-rated speaker…

The Rise of Niche Micro-Influencers and 6 Ways to Attract and Engage Them

Growth MarketingOctober 9, 2018483Views 0Likes 0Comments

In the realm of social media marketing, there have been myriad new terms, jobs and strategies cropping up that, until the past few years, weren’t even concepts yet. One of these is “influencer.” In short, an influencer is someone with a large enough following on social media (typically YouTube or Instagram) that brands take notice…

Understanding the Importance of Creativity in B2B Marketing and Ways to Infuse It

Growth MarketingJuly 19, 2018419Views 0Likes 0Comments

A critical element that is still missing in B2B marketers’ approach is creativity. They are known for staying the course and following ‘in-the-box’ techniques. However, to gain a competitive edge in their business marketing model, they must add a touch of creativity and create opportunities that can engage prospective customers. Creativity can be defined as an…

Register for Video Marketing World Today (Discount Code Included)

Growth MarketingJune 18, 2018340Views 0Likes 0Comments

See What the Video Craze Is All About at VMW 2018 Content marketing is constantly evolving but video has accelerated that evolution in incredible ways. Thousands of content creators have adopted the trendy and timeless medium this year to connect with their audiences in new and creative ways. [bctt tweet="Got your passes to Video Marketing World?…

Salesforce Marketing Cloud Kicks off with Google 360 Integrations

Growth MarketingJune 14, 2018395Views 0Likes 0Comments

Salesforce and Google Simplify Customer Insights After six months of intensive planning and partnership, Google Analytics 360 with Salesforce Marketing Cloud officially went live on June 13th. The integration, built utilizing the strengths of both tech companies, will give enterprises and marketers the chance to gain more accurate insights about their customers. The integration was first…

9 Ways to Boost Comments on Your Blog

Growth MarketingJune 1, 2018678Views 0Likes 0Comments

You know that content is king. Working tirelessly week in and week out, you create great blog posts packed with value for your readers. You finally hit publish, and… crickets. You wait patiently, promoting your post on social media and emailing your list, but still nothing. You think, “is anyone even reading this?” Sound familiar? Why should I boost comments?…

Video Marketing Innovations That Will Skyrocket Your Brand

Content Strategy, Growth MarketingMay 14, 2018482Views 0Likes 0Comments

It might not surprise you to hear that video ads are a lot more effective for marketing than any other, written content. It makes sense. Humans are visual beings and videos are a lot easier to follow than a wall of text describing things we don’t care about. However, did you know that people memorize…

How to Build Your Brand to Make Your Business Successful

Growth MarketingApril 13, 2018536Views 0Likes 0Comments

Business branding is a proficient tool which brings considerable benefits in business, and according to time, it brings more and more success. Every business owner aims to own more money and business success, and it is not possible without the building of brand marketing and positioning. How to generate more website traffic with business branding? To…

Consider YouTube and Snapchat for Business Use

Content Strategy, Growth MarketingMarch 26, 2018535Views 0Likes 0Comments

Aside from the obvious social channels like Facebook, Twitter and LinkedIn, there are other great sites that you can try for business use. This article is going to explore why Snapchat and YouTube could be an ideal fit for your business’ social strategy. Snapchat Snapchat is a strictly mobile-only visual social media channel, popular for its…

Top of the Polls for the Third Consecutive Year

Growth MarketingMarch 23, 2018468Views 0Likes 0Comments

Content Marketing tops the polls for the third consecutive year as the marketing activity likely to make the biggest commercial impact in 2018. Refer the polls results below courtesy smartinsights.com I think the biggest reason for this is that Content Marketing has successfully managed to align and integrate what were clearly an impossibly large number of choices…

10 Things Every Marketer Should Know About the Dark Web

Growth Marketing, RelevanceJanuary 2, 2018715Views 0Likes 0Comments

The dark web is a hidden corner of the internet offering maximum privacy to consumers from the prying eyes of governments and Internet Service Providers (ISPs) alike. This portion of the internet lurks beneath our visible and encrypted websites that are indexed by major search engines like Google and Bing. The technical aspects of how the…

7 Tips to Increase Brand Awareness Using Social Media

Growth Marketing, PRDecember 28, 2017631Views 0Likes 0Comments

Every respectable brand or business that promotes its products and services online takes advantage of today’s popular social media channels. Facebook, Instagram, Twitter, Snapchat, LinkedIn, Pinterest – they are all extremely popular, and people use them daily without even questioning their behavior, which can sometimes show signs of addiction. As marketers and businessmen, we can’t neglect…

Winning the Content Marketing Race: An Interview with Andy Crestodina

The Rise of Niche Micro-Influencers and 6 Ways to Attract and Engage Them

Understanding the Importance of Creativity in B2B Marketing and Ways to Infuse It

Register for Video Marketing World Today (Discount Code Included)

Salesforce Marketing Cloud Kicks off with Google 360 Integrations

9 Ways to Boost Comments on Your Blog

Video Marketing Innovations That Will Skyrocket Your Brand

How to Build Your Brand to Make Your Business Successful

Consider YouTube and Snapchat for Business Use

Top of the Polls for the Third Consecutive Year

10 Things Every Marketer Should Know About the Dark Web

7 Tips to Increase Brand Awareness Using Social Media

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