Sarah Taylor

A closer look at the content marketing scene clearly reveals that video is the way to boost your digital presence and achieve a better level of engagement. With over 80 percent of all global traffic expected to come from video over the next…

Optimizing your landing pages properly can sometimes make a whole difference between a successful ecommerce business and a nice try. A landing page is one of the key strategic touchpoints that works as an entry point for users coming from…

5G, the fifth generation of mobile technology of cellular technology, promises to provide a significantly more connected environment, with ultra-low latency, high performance and speed, efficiency, extended bandwidth, and reliability. For…

Linking building is a tried and tested practice used over the years to improve the search rank of new and established sites alike. While there are a bevy of more modern SEO strategies that have evolved since its inception, link building…

Digital media has become an indispensable part of everyone’s life today.  It has also become a critical component of every type of business regardless of the size, type, and industry it operates in. The benefits of building a mobile…

Consumers planning to buy mattresses have two options. They can either go to the nearest store famous for selling quality mattresses of the best brands or go shopping online. The latter option is gaining popularity with a large number of…

UX/UI designers help companies reach their goals, whether it be creating a product, promoting a business, or attracting more customers. The goal of a user interface that they create is to contribute to a product’s success. However, in…

Staying productive in digital marketing can be a challenge, but with the right tools, techniques and psychological hacks at your disposal, you should be in a much better position to maximise your impact. Here are just 6 tips to try…

Visual design is an important component of information presentation. It has long been proven that people react better to pictures and videos than boring text. Site owners must not only take this fact into account to attract and retain…

There are many important ingredients needed to produce a successful marketing campaign, and an ample budget is one of them. Without the necessary funds available to them, your marketers are going to be limited in their options when they are…