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Marketing moves fast. While trying to rock this year’s campaigns, you have to think about what next year’s should look…
Introduction This year, we have seen hundreds of organizations harnessing the power of emerging technologies like AI and machine learning…
Odds are that your company already has a team of people focusing on delivering effective, up to date marketing campaigns,…
Earned media is the one strategy you need to incorporate into your marketing plan this year. But what is it,…
Traditionally, when an entrepreneur started a venture, referrals were the most important source of business. People used to trust a…
When you're engaged in content marketing or any other kind of promotional activity, you have one main goal: attract as…
In this era of the Internet, the fact is that having a strong online presence is of an essence. How…
In the age of the Digital Era, it’s a little ironic, though not surprising, that customers crave personal brand relationships.…
A Viable Partnership As a way to supercharge their social media campaign strategy, Viacom has acquired influencer marketing firm Whosay.…
Along with most marketing practices today, public relations has progressed to meet a wide range of new and emerging client…