Cryptocurrency has had a tumultuous 2018, yet remains one of the most marketed areas of business. Bloggers and YouTube personalities that specialize in financial content have jumped on the crypto-wave in droves, allowing plenty to make lots of money along the way. However, Google’s updated terms will create new variables that today’s content marketer needs…

Your articles are great, your info graphics are fantastic and you notice that users click on them quite frequently... but how do you get people to share content? The popularity of content usually depends on its quality and clickability, but not always. Sometimes it's all about proper interaction with the audience or non-standard approach. We have…

If you are attending a trade show, exhibition, or conference, an exhibition stand is an absolute necessity. That is, it’s a necessity if you want your company to get noticed. Grabbing the attention of event participants is one of the most important goals of anyone attending such events, and a well-designed exhibition stand and display…

With the rise of the digital age, there are plenty of ways to get your business’ voice heard, but don’t discount the importance of your blog. Business blogging is a valuable investment that your business should be putting time and consideration into. You’ve probably heard it before: blogging provides the perfect platform for thoughtful, long form…

Brands Gear Up for Pi Day Congress first recognized Pi Day in 2009. Since then, brands everywhere have found ways to make the most out of this mathematical holiday. Pizza places and pie shops are, naturally, reaping in the benefits of this unofficial holiday but hundreds of other organizations and influencers have taken…

Like all digital disciplines, content marketing is ever-changing. We don’t have a crystal ball to see into the future, but thankfully, some experts are willing to offer content marketing predictions for 2018 as well as trends they think might disappear this year. At the Fractl office, we interviewed 65 digital marketing professionals with expertise in content…

Elevating your brand in 2018 takes some strategies that should combine a mix of out of the box innovation and tried and true marketing. We live in the era where personal connection is more important than ever. Since people consume their media in more fragmented ways, you need to create a bond that makes people want to…