Facebook

Money Saving Expert Martin Lewis Fights Back Against Facebook Scammers Martin Lewis, best known as the creator of popular consumer site MoneySavingExpert.com, hit Facebook with a campaigning defamation lawsuit today over fake cryptocurrency ads that…

25
04/23
Genevieve Dietz

Facebook's fast decreasing organic reach

25
04/23
Genevieve Dietz

FACEBOOK, NEWS

Facebook Announces Prime Time Anytime

Facebook Brings More Ad Optimization Solutions to Marketers Gone are the days of advertisers vying for the choice time slots to air their commercial. Facebook’s Prime Time Anytime ad insights and new multichannel measurement solutions…

41
04/20
Relevance News Desk

SPONSORED

Facebook to Disconnect Digital Assistant M on January 19th

M Struggles to Compete Since 2015, Facebook has been experimenting with a Messenger digital assistant service dubbed M, providing personal assistant services to a limited number of test groups; some of them being Facebook employees.…

272
01/10
Genevieve Dietz

Facebook to Disconnect Digital Assistant M on January 19th

50
01/10
Genevieve Dietz

FACEBOOK, NEWS, TECHNOLOGY

Mark Zuckerberg Testimony: Highlights from Day Two

Zuckerberg Faces Another Round of Aggressive Grilling Mark Zuckerberg’s congressional testimony or #Zuckerbowl, as it’s been affectionately named on Twitter, propelled into it’s second and final day yesterday. Zuckerberg received a more abrasive grilling from…

50
04/12
Genevieve Dietz

50
04/12
Genevieve Dietz

FACEBOOK, REPORT, NEWS

Mark Zuckerberg Testimony: 5 Key Takeaways From Day 1

Zuckerberg Faces Senate in First Day of Facebook Testimony The Cambridge Analytica Scandal reached a climactic new high yesterday with Facebook CEO Mark Zuckerberg’s congressional testimony. Zuckerberg faced a nearly five hour grilling from skeptical…

287
04/11
Genevieve Dietz

Mark Zuckerberg Testimony: 5 Key Takeaways From Day 1

287
04/11
Genevieve Dietz

FACEBOOK, NEWS

Facebook Fights for User Consent by Updating Custom Audiences Certification Tool

Facebook Cracks Down on Email Addresses Used for Ad Targeting Following privacy concerns brought on by the Cambridge Analytica scandal, Facebook has decided to take steps to ensure the security of users by implementing a…

296
04/02
Genevieve Dietz

Facebook Fights for User Consent by Updating Custom Audiences Certification Tool

296
04/02
Genevieve Dietz

FACEBOOK, PAID MEDIA

Are Your Facebook Ads Reaching the Wrong Audience?

Going into 2018, it was determined that “93% of marketers use Facebook advertising regularly, which translates to about 3 million businesses that use Facebook to market their business.” However, among the millions of businesses that use…

1.2K
03/16
Jane Sandwood

Are Your Facebook Ads Reaching the Wrong Audience?

1.2K
03/16
Jane Sandwood

FACEBOOK, SOCIAL PROMOTION

3 Ways to Grow Your Business on Facebook

For local business owners, Facebook is one of the most popular networks for growing their businesses. Most of the world is on it these days, and they know they can engage with their favourite businesses…

233
02/15
Peter Bailey

3 Ways to Grow Your Business on Facebook

233
02/15
Peter Bailey

FACEBOOK, NEWS

Facebook Cracks Down on Cryptocurrency Ads

A Revised Ad Policy Facebook’s updated news feed and advertising policy, announced a few weeks ago, will now include restrictions against cryptocurrency ads. Rob Leathern, Facebook’s product management director, announced in a blog post, “We’ve…

829
02/01
Genevieve Dietz

Facebook Cracks Down on Cryptocurrency Ads

829
02/01
Genevieve Dietz

FACEBOOK, NEWS

Facebook’s Ambitious News Feed Changes Are Shaking up the Ad World

A New Algorithm for the New Year On January 11th, Facebook CEO Mark Zuckerberg struck fear into the hearts of marketers everywhere with the following phrase, “The first changes you’ll see will be in News…

168
01/15
Genevieve Dietz

Facebook’s Ambitious News Feed Changes Are Shaking up the Ad World

168
01/15
Genevieve Dietz

FACEBOOK, SHARED MEDIA

How Facebook Groups Can Boost the Effectiveness of SMM

Take a moment to think: how many Facebook groups have you subscribed to? As a Facebook user, you have the right to join up to 6000 groups. Even if you’re not part of that many,…

197
07/20
Lisa Wheatly

How Facebook Groups Can Boost the Effectiveness of SMM

197
07/20
Lisa Wheatly

FACEBOOK, SOCIAL PROMOTION, PAID MEDIA, SHARED MEDIA

The Surprising Link Between Paid and Organic Viral Reach on Facebook

The old wives’ tale says that if engagement is high, it'll result in viral reach. Research suggests that you shouldn’t take that to the bank just yet.

20.8K
01/20
Dennis Yu

The Surprising Link Between Paid and Organic Viral Reach on Facebook

20.8K
01/20
Dennis Yu

FACEBOOK, NATIVE ADVERTISING, LINKEDIN, TWITTER, PAID MEDIA

Native Advertising Wars: Outbrain vs. Facebook vs. Twitter vs. LinkedIn

After spending $4,500 on native ads, this experiment suggests that content discovery networks are the most cost effective solution for scaling distribution.

11.9K
09/11
Chad Pollitt

11.9K
09/11
Chad Pollitt

FACEBOOK, NATIVE ADVERTISING, LINKEDIN, OTHER NETWORKS, SOCIAL PROMOTION, TWITTER, OWNED MEDIA, CONTENT MARKETING, PAID MEDIA, SHARED MEDIA

Content Promotion: Your Link Is Not Enough

Effective content promotion is more than just sharing links. A small effort to customize content promotion across multiple platforms can have a big impact.

10.6K
09/08
Anton Rius

Content Promotion: Your Link Is Not Enough

10.6K
09/08
Anton Rius

FACEBOOK, OTHER NETWORKS, TWITTER, OWNED MEDIA, CONTENT MARKETING, PAID MEDIA, SHARED MEDIA

7 Essential Content Promotion Tools and Platforms

Content promotion is all about creating excitement and engagement. Have you considered these seven platforms to help amplify and simplify your campaigns?

5.7K
10/20
Arnie Kuenn

7 Essential Content Promotion Tools and Platforms

5.7K
10/20
Arnie Kuenn

FACEBOOK, LINKEDIN, SEO, OTHER NETWORKS, TWITTER, OWNED MEDIA, CONTENT MARKETING, SHARED MEDIA

Blending Content Promotion and Distribution for Marketing Success

If you aren’t using multiple distribution channels in tandem with promotion, you could be missing opportunities to share content with prospects & followers.

3.5K
10/10
Brad Kuenn

Blending Content Promotion and Distribution for Marketing Success

3.5K
10/10
Brad Kuenn

FACEBOOK, LINKEDIN, OTHER NETWORKS, TWITTER, CONTENT PROMOTION, OWNED MEDIA, PAID MEDIA, SHARED MEDIA

Using Branded Social Media Profiles to Promote Content

Not only can branded social media garner a larger following & boost traffic, it can also influence leads & conversion rates for companies in any industry.

3.2K
11/20
Brad Kuenn

Using Branded Social Media Profiles to Promote Content

3.2K
11/20
Brad Kuenn

FACEBOOK, SOCIAL PROMOTION, PAID MEDIA, EXECUTIVE'S CORNER, SHARED MEDIA

What Facebook’s Brand Warning Means For Marketers

The truth of how Facebook works is now clear: It's a media outlet. To get your promotional content seen, you're going to have to pay for the exposure.

3K
12/15
Jason Falls

3K
12/15
Jason Falls

FACEBOOK, EARNED MEDIA, MEDIA RELATIONS, OTHER NETWORKS, SOCIAL PROMOTION, TWITTER, OWNED MEDIA, CONTENT MARKETING, PAID MEDIA, SHARED MEDIA

The Why, How, and Where of Content Distribution

If you’re proud of the content you’ve researched, analyzed & nurtured for months, it's time to consider paid content distribution to make sure it gets seen.

2.6K
10/14
Kyle Kirkland

The Why, How and Where of Content Distribution

2.6K
10/14
Kyle Kirkland

FACEBOOK, SOCIAL PROMOTION, PAID MEDIA, EXECUTIVE'S CORNER, SHARED MEDIA

Right or Wrong; Facebook News Feed Ads Exist to Make Money

Recent changes to the Facebook news feed have increased profits, but angered users in the process. Have they made unethical moves, or is it just business?