Relevance staff: Genevieve Dietz

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Genevieve Dietz is a staff writer and editorial coordinator for Relevance.com. She holds a Bachelor's degree in writing and linguistics from Georgia Southern University and writes extensively in both creative and technical writing fields.

Genevieve has been involved in marketing for three years and has experience creating and honing social media and editorial strategies for various organizations including Farmer Mac (Federal Agricultural Mortgage Corporation) and Wraparound South Literary Magazine.

She has written over 50 content marketing related articles for Relevance and her fiction can be seen in volume four of Polychrome Ink Literary Magazine. She is based out of Washington DC and enjoys film, theatre, and impactful art that deviates from the norm.

Accenture Expands In-House Offerings with Brand Marketers in Mind In a press release, global professional services company Accenture, announced that it would be launching a new company arm called “Accenture Interactive Programmatic Services.” This new…
Accenture Launches New Division Focused on Programmatic Media
Instagram is (Finally) Letting Users Mute Accounts They follow Instagram is snagging a page out of Facebook and Snapchat’s playbook by letting you mute posts and stories from anyone you follow. This new mute feature,…
Instagram Introduces Mute Button: What this Means for Organic Reach
“Branded Content Matching” Makes it Easy for Brands and Social Media Creators to Team Up Facebook is tapping into the growing popularity of influencer marketing by testing a new tool that will match marketers with…
Facebook Tests Search Engine for Influencer Marketing
Dove Enters the VR Space Dove is formally unveiling its Real Beauty Productions anti-bullying film “An Hour With Her” in the form of a scannable, peelable VR magazine cover. The film, directed by Debbie Allen…
Dove, Entertainment Weekly Join Forces on VR Enabled Magazine Cover
Youtube Takes Strike at Spotify Youtube is staking a claim in the ultra competitive music streaming landscape by introducing Youtube Music. The new platform will be a reinvented mobile app separate from Youtube complete with…
Youtube Launches Music Streaming Service; Rebrands Youtube Red
Deadpool 2 is One of the First Ads to Launch Snapchat’s 6 second unskippable commercial-like ads, announced last month, have started popping up in the middle of Discover shows produced by companies like Buzzfeed, Disney,…
Snapchat’s Unskippable Ads Have Arrived
Amazon Poses a Potential Threat to Revenue Stream Giants Amazon is planning on disrupting the digital ad market in a major way by introducing a new digital ad display for marketplace sellers. Per a report…
Amazon Tests Ad Retargeting Tool
Facebook Gets Serious about Crypto Facebook is planning on leveraging blockchain technology to create its own cryptocurrency, a virtual coin that will enable its over 2 billion users to make electronic payments. It was announced…
Facebook Plans to Develop Its Own Cryptocurrency
This Fall, MarTech Arrives in Boston MarTech, a senior-level geared forum for understanding marketing technologies and how those technologies can be best applied to organizational marketing strategy and operations, is returning to the east coast…
Registration for East Coast MarTech is Now Open
Modern media and marketing solutions giant Gannett Co., Inc. announced today that they would be acquiring WordStream, a cloud-based software-as-a-service provider. This team-up is a direct representation of Gannett’s desires to bring more tech, data,…
Gannett Teams Up with Digital Marketing Software Company WordStream, Inc.
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