SEO is the backbone of digital marketing and involves a series of steps that must be done with a great degree of perfection to achieve the desired results. While the overall SEO campaign is a highly creative and exciting process, some elements can be so boring that they can make team members balk. The fact…
Are you disappointed with the volume and quality of traffic your website attracts? Have you tried all the key tricks of digital marketing and success still eludes you? In such situations, experts recommend the application of some alternative marketing methods to drive traffic.
An extremely popular and effective way of attracting visitors to your website is…
If you are into content management and marketing, you will agree that there are innumerable challenges involved in the process. Success is elusive unless every step of the marketing course is managed accurately and with an eye on the underlying details. You have to spend a lot of time on tasks critical to content management…
Panda, Penguin, Hummingbird. Do these names ring a bell? If yes, then you are a person fairly updated on what’s happening on the SEO front.
Keeping pace with Google algorithm updates have now become a way of life for digital marketers. Every time a new update is announced, they get down to restructuring websites for clients…
Loss of keywords and data is a common mishap that often happens during website development processes but it is important to realize that all is not lost all the time. Recovery can happen in most cases if you follow specific methods and use the recommended advanced recovery tools and methodologies.
If the keywords that are driving…
Is there are word count system that can be leveraged to gain high ranking on search engines? Does SEO take into account the length of an article? Is there a connection between word count and SEO at all or is it a myth? Let’s find out.
Content marketers and writers do have to confront this puzzle…
Introduction
In business, one of the toughest challenges is to build strategies to outclass your competitors.
Launching a business is not all the difficult. All newbie entrepreneurs know this.
But the new entrants also know that the competition in the market today is fiercer than ever before.
So how do you gain an upper hand over your competitors?
To…
Take a moment before we begin the article to open your email inbox and go through the following steps to arrive at the same page with me.
Look at all the emails you’ve received in this week alone.
Open your promotional or social media tabs and look at all the email alerts your email…
If you are in business, you will have competitors for sure. In today’s world, no business idea can run on a monopoly track. Even if your product or idea is among the most unique in the world, you will still have to deal with competitors in some form or the other.
Identifying who your competitors are…
A well-researched set of keywords is pivotal to any successful SEO strategy – and therefore pivotal to the success of any modern website. What’s more, targeting e-commerce keywords specifically can mean the difference between successful keywords, and successful keywords AND conversions.
Ranking for chemical-free sunscreen,
Is not the same as ranking for chemical free…
Have you ever wondered why one brand catches your attention over another although both of them are offering the same product? The truth is each brand has a different story to tell and how well it tells that story is what makes or breaks it. Simply spending money on billboard advertisements will not get you…
In today’s world as businesses look to explore online opportunities to expand their operations in broader and wider directions, it’s impossible for them to achieve their enterprise goals without using digital advertising as a vital marketing tool. It’s imperative for organizations to reach their target audience and engage with them. Native advertising offers brands a…
